YouTube: Expert Guides and Resources

Multiple sources say there are now more than 800 million videos on YouTube and about 37 million channels. That's a lot of videos to sort through!If you're interested in looking at which videos are most viewed by YouTube visitors, you'll need to search by a category or channel. Here's how to do it. Search by category Go to YouTube and notice the Search field at the top of the page.

One phenomenon created by the Internet is the spread of viral video. Just like a virus (except that it’s the good kind that won’t make you sick), a viral video spreads rapidly online and can garner a million views in a relatively short time.On the opposite side of the spectrum lies the evergreen video: As its name implies, videos with this distinction usually remain fresh and vibrant for longer periods, providing a timeless quality to the content.

When someone infringes on copyright — whether it’s someone doing it to you or you doing it to someone else — there will be consequences. YouTube takes the breach seriously and will take down the infringing video. It also penalizes the offender with a strike. And as in baseball, if you get three strikes, you’re outta there!

If you forget your YouTube username or password, don't panic. YouTube has your e-mail address, and you can retrieve your forgotten username or password from them. (When you first register with YouTube, jot down your username and password, especially if they’re different from those that you use regularly on other websites.

As a YouTube channel manager or content creator, your work may well be done when you’ve uploaded your videos and set the metadata. The last step when uploading a video is to publish it.Publishing is all about configuring the privacy settings that are most appropriate for your users and clicking Save during the upload process or by selecting a video on the YouTube Studio Video tab.

Video reports and audience retention graphs are designed to help you understand how well your viewers are responding to your YouTube channel content. To find out who’s watching your YouTube videos, you have to try a different tack: check out YouTube’s audience reports. Diving into YouTube’s demographics metrics It helps to know who’s watching your YouTube content so that you can make important content-planning decisions.

It’s tough to talk about analytics with YouTubers without hearing supporting terms like metrics and insights. Don’t be put off by all the geeky terms. Once you’ve set goals for your channel, you can access YouTube analytics to work with metrics and insights.Here’s the skinny: Metrics are quantitative measurements, such as the number of views and the click-through rates on your channel.

Coming up with a mission for your YouTube channel is important, as is defining your audience and planning how your channel could best serve your target audience’s needs, but at some point you have to define the content that brings it all together. Well, there’s no time like the present, so get ready to tackle that task and develop your YouTube Channel content strategy.