Custom Solutions for Dummies
YOUR KNOWLEDGE, MULTIPLIED BY DUMMIES.
We partner with businesses worldwide to amplify expertise and create more opportunities to engage with prospects and customers. Let us show you what that looks like for your brand.
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WHAT YOU GET
ONE PACKAGE. READY TO ENGAGE.
Every Custom Solutions For Dummies package includes a purpose-built AI tool, your custom-branded book, and a full content ecosystem. Multiple ways to engage your audience, all working together as a single system.
answer
An AI tool trained on your knowledge, ready to instantly answer your customers' questions in the clear, trusted Dummies tone. Try it below.
educate
A co-branded For Dummies guide that makes your expertise impossible to put down. Available in print, digital, or both.
connect
A full ecosystem of co-branded assets, from infographics to bespoke AI videos, built to engage users across every channel.
ai video
Turn your expertise into compelling video content without the production overhead. Our AI video tool transforms your existing content into polished, educational videos that are ready to share across social, email, and beyond.
Cheat Sheets
Provide value to your audience with quick-reference guides that showcase your expertise.
Checklists
Drive engagement and conversions by offering practical resources that guide your audience through essential steps.
Infographics
Capture attention and convey complex information in a visually appealing format for social media or blog posts.
iPapers
Establish thought leadership and generate leads with in-depth analysis and industry insights.
Social Cards
Boost brand visibility and engagement across social media platforms with eye-catching graphics and key messages.
Audiobooks
Engage your audience with expertly narrated content, perfect for podcasts or branded audio clips.
get started
UNLOCK YOUR CUSTOM SOLUTIONS FOR DUMMIES
Your expertise deserves to be heard. Let's build something your audience will want to read, share, and come back to.
INTEGRATED CONTENT STRATEGY
CONTENT FOR EVERY STAGE OF THE BUYING JOURNEY
From the first introduction to the final handshake, your custom For Dummies content is built to perform. Whether it's email campaigns, landing pages, sales meetings, or trade shows, wherever you need to show up, you'll have the content to back it up.
BE SEEN
Show up with content that carries one of the world's most recognised names behind it.
BE trusted
Educate your audience with AI and physical content before they even speak to your sales team.
BE the go-to
Give prospects something they’ll want to hang onto long after the meeting ends.
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35 YEARS OF LEARNING MADE EASY
Since 1991, For Dummies has been making complicated things clear. What started as a book has grown into a global content platform, with the same clarity powering everything from co-branded print guides to AI tools that answer your customers' questions in real time. The world may have changed, but our commitment never will.
2.6K+
Custom titles produced
Adaptable to virtually any topic or industry.
225M+
FOR DUMMIES BOOKS SOLD
Powering instant recognition through a partnership with a world-famous brand.
91%
client satisfaction
High client satisfaction (91% renewal rate).
19+
AVAILABLE IN 19 LANGUAGES
For global marketing campaigns.
2.6K+
Custom titles produced
Adaptable to virtually any topic or industry.
225M+
FOR DUMMIES BOOKS SOLD
Powering instant recognition through a partnership with a world-famous brand.
91%
client satisfaction
High client satisfaction (91% renewal rate).
19+
AVAILABLE IN 19 LANGUAGES
For global marketing campaigns.
Companies who love dummies
See our clients
Development Process
WE HANDLE THE ENTIRE PROCESS
The experienced Custom Dummies team handles the entire process, ensuring the final product maintains the trusted, accessible style that has made For Dummies a global success for explaining complex topics.
Briefing
Structured approach that begins with a client brief and launch call to understand the company's vision
Content
Option to have content written by Wiley's team of experts or to have a company's existing content "dummified" to match the For Dummies style
Review
Collaborative review process that ensures the final product meets the client's needs
Timeline
Timeline of approximately 13-14 weeks from table of contents approval to final delivery
LET’S PUT YOUR KNOWLEDGE TO WORK
Whether you're a startup finding your voice or a Fortune 500 looking to reach a global audience, a custom For Dummies package gives your expertise the platform it deserves.
