Intellectual Property Violations on eBay - dummies

Intellectual Property Violations on eBay

By Marsha Collier

If you own intellectual property that you think is being infringed upon by an item for sale on the eBay site, you should take advantage of the eBay Verified Rights Owner (VeRO) Program. Owners of trademarked or copyrighted items and logos, as well as other forms of intellectual property, can become members of this program for free.

Find out more about the VeRO Program. Read the information, and if you qualify, click to download the form, fill it out, and fax it to eBay. Then you’re on your way to protecting your intellectual property from being auctioned to the highest bidder.

Remember, only you can stop the infringement madness. If eBay agrees with you that your intellectual property is being infringed upon, it invalidates the sale and informs the seller by e-mail that the auction “is not authorized.” The high bidders in an auction are also notified and warned that there was an issue with the listing.

eBay understands that sometimes people don’t know that they’re selling infringing items, but it draws a hard line on repeat offenders. eBay not only shuts down the offenders’ listings but can also suspend repeat offenders. Also, eBay cooperates with the proper authorities on behalf of its VeRO Program members.

If eBay deems your listing or transaction to be invalid because the item doesn’t meet eBay’s policies and guidelines, you can find out why by checking this page. If you still feel that you’re in the right, find the Contact Us link. Click there to plead your case.