eBay’s Software and Services

By Marsha Collier

When the users call, eBay answers! As eBay grew, the need for additional services and software also grew. eBay answered the need with Turbo Lister software and its Selling Manager products. Read on to see how these services tailored for the eBay user may benefit you.

eBay’s free Turbo Lister

Turbo Lister is free software that enables you to upload many auctions simultaneously. After you prepare your auctions offline, the software uploads your auctions to eBay with just the click of a button. You can edit, preview, and (when you’re ready) launch all your listings at once, or schedule them to launch at different times. Your items can include eBay’s templates, and the items will remain archived on your computer for later use. The software is convenient and simple to use, even if you have only a few items at one time — although Turbo Lister will let you launch thousands of listings at a time!

You can store your listings and design your own templates. Listing new items is as easy as making a copy of an older one and filling in new text and photos.

Turbo Lister
Turbo Lister after importing a listing from eBay.

Selling Manager, Selling Manager Pro, and Seller Hub

Selling Manager Pro is a convenient way to quickly relist singly (or in bulk), track the progress of your sales, leave feedback, and keep track of what has and hasn’t sold.

You also get a nice selection of reports to help you keep track of how your listings are performing. This way you can tell whether your sales are on target or not. Selling Manager (or Selling Manager Pro) replaces the All Selling page of My eBay. This thorough data is updated automatically from eBay’s servers and PayPal, so you have up-to-the-minute info.

Selling Manager is free to all sellers, but you must request the feature. The Pro version, which adds inventory management and reporting features, is tailored to high-volume sellers and costs $15.99 a month but is free for Premium and Anchor eBay Store subscribers. Information on both versions is available at

Seller Hub is a new offering from eBay and is currently in Beta mode, rolling out site-wide soon. It automates many of the tasks that large-volume sellers need. It also opens a window to new stats and trends for sales.

eBay Seller Hub
eBay Seller Hub offers a solution for larger-volume sellers.

eBay PowerSellers

eBay offers an elite club for PowerSellers, sellers who sell larger quantities of merchandise (as rated by PowerSeller level) on the site. Anyone can become a PowerSeller; you can be qualified not only by the dollar amount of your sales but also by the number of sales you’ve made. You must first fulfill the following requirements:

  • Be an active eBay member for at least 90 days.
  • Sell a minimum of $3,000 and 100 items with United States buyers in the past 12 months.
  • Maintain at least a 98 feedback percentage over the prior twelve months.
  • Keep your eBay account current.
  • Comply with all eBay policies.

No more than 0.30 percent of transactions with United States buyers that result in eBay Money Back Guarantee and PayPal Purchase Protection cases closed without seller resolution.

PowerSeller levels include Bronze, Silver, Gold, Platinum, and Titanium, depending on the number of items you’ve sold or the dollar amount of your sales. You don’t need to apply to be a PowerSeller; just check your Seller Dashboard from your My eBay page and eBay will have your status on the page.

Top Rated Sellers

A rating of Top Rated Seller is hard to attain, but it gives you distinct advantages over the competition.

The advantages are clear; you receive

  • A 20-percent discount on Final Value Fees (on item sale price only)
  • Unpaid item protection, which offers credit for certain listing upgrade fees on eligible listing formats
  • A snappy-looking seal on your listing pages and in search results
  • Improved search standing for fixed-price listings in Best Match search results

So how do you get Top Rated Seller status? You must meet the requirements. You may want to check your status in your Seller Standards Dashboard.

To become a Top Rated Seller, you must fulfill requirements in several areas: Sales, Shipping, Package Tracking, Returns, and transaction-related Defects.

  • A minimum of 100 transactions with buyers within the United States within the preceding twelve months.
  • Your sales in the preceding twelve months must reflect a minimum of $1,000.00.
  • Offer your buyers same-day or one-day handling time.
  • Accept returns for a minimum of 30 days after the item is delivered to the customer.
  • Upload valid tracking numbers through PayPal — or directly on eBay — for 90 percent of your transactions with U.S. buyers, within your promised handling time, in the last three months.
  • If you offer 1 Day Handling time, you must upload the tracking number by 11:59 p.m. on the day after you receive the buyer’s payment. (Weekends and holidays are considered days off and are not counted.)
  • You must have a maximum of a 0.5 percent defect rate; where defects mean Money Back Guarantee and PayPal Protection cases closed without seller resolution and seller-initiated transaction cancellations.
Seller Dashboard ebay
Click the link to your Seller Dashboard to see how you’re doing.