Social Media Marketing All-in-One For Dummies, 4th Edition
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Snapchat is an app available only for smartphones. You can’t use Snapchat on a tablet, laptop, or computer. To set up a Snapchat account, first head to your App store (for Apple products) or Google Play Store (for Android) to download the Snapchat app.

Then, to set up your account, follow these steps:

  1. Open Snapchat on your smartphone, and select Sign Up.

    snapchat sign up

  2. Enter your first name and last name and then tap Sign Up & Accept.

    sign up for snapchat

  3. Enter your birthday.

    By doing so, you verify that you’re old enough to use Snapchat.

  4. Choose a username that's at least three characters and tap Continue.

    Use your company name or a name that best represents your business. Choose wisely!

  5. Enter your password and tap Continue.
  6. Enter your email address.
  7. Enter your mobile phone number.

    Snapchat sends you a verification number to ensure that you’re not a spammer, a scammer, or another unsavory type of person.

  8. Enter the verification code.
  9. Once you’re verified, tap the Continue button.
  10. Decide whether to let Snapchat upload your contacts.
It's up to you if this is something you want for a business account.

Now that your account is set up, add a selfie as your Snapchat profile image. Click the white ghost icon, at the top of your screen, and take a series of photos that best represent your brand.

snapchat photo
Tap the ghost icon to upload your selfie or logo.

Profile photos are a sequence of shots instead of just one, so Snapchat takes a series of rapid-fire shots. Don’t move the phone away from its intended target.

About This Article

This article is from the book:

About the book authors:

Jan Zimmerman owns Sandia Consulting Group and Watermelon Mountain Web Marketing, where she both practices and provides support for social media marketing techniques. Deborah Ng is a freelance writer from central New Jersey. She blogs about books at and shares tips and job leads for telecommuters at

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