Running a Food Truck For Dummies book cover

Running a Food Truck For Dummies

Published: October 17, 2016

Overview

Drive your food truck business to success

While food trucks may not be the new kid on the block anymore, it's a segment that continues to swell—and there's still plenty of room for growth. If you have your sights set on taking your culinary prowess on the road, Running a Food Truck For Dummies, 2nd Edition helps you find your food niche, follow important rules of conducting business, outfit your moving kitchen, meet safety and sanitation requirements, and so much more.

Gone are the days of food trucks offering unappealing prepackaged meals, snacks, and coffee. In today's flourishing food service industry, they're more like restaurants on wheels, offering eager curbside patrons everything from gourmet tacos and Korean BBQ to gluten-free pastries and healthy vegan fare. Whether you're the owner or operator of an existing food truck business looking to up the ante or a chef, foodie, or gourmand interested in starting your own mobile restaurant endeavor, Running a Food Truck For Dummies has you covered.

  • Create a food truck business plan to set yourself up for success
  • Stay profitable by avoiding the most common operating mistakes
  • Harness public relations and social media to build your following
  • Grow from one truck to multiple trucks, restaurants, or a food truck franchise

Packed with the latest information on legislation and ordinances, securing loans, and marketing to the all-important Millennials, this one-stop guide helps you cook up a well-done food truck venture in no time!

Drive your food truck business to success

While food trucks may not be the new kid on the block anymore, it's a segment that continues to swell—and there's still plenty of room for growth. If you have your sights set on taking your culinary prowess on the road, Running a Food Truck For Dummies, 2nd Edition helps you find your food niche, follow important rules of conducting business, outfit your moving kitchen, meet safety and sanitation requirements, and so much more.

Gone are the days of food trucks offering unappealing prepackaged meals, snacks, and coffee. In today's flourishing food service industry, they're more like restaurants on wheels, offering eager curbside patrons everything from gourmet tacos and Korean BBQ to gluten-free pastries and healthy

vegan fare. Whether you're the owner or operator of an existing food truck business looking to up the ante or a chef, foodie, or gourmand interested in starting your own mobile restaurant endeavor, Running a Food Truck For Dummies has you covered.
  • Create a food truck business plan to set yourself up for success
  • Stay profitable by avoiding the most common operating mistakes
  • Harness public relations and social media to build your following
  • Grow from one truck to multiple trucks, restaurants, or a food truck franchise

Packed with the latest information on legislation and ordinances, securing loans, and marketing to the all-important Millennials, this one-stop guide helps you cook up a well-done food truck venture in no time!

Running a Food Truck For Dummies Cheat Sheet

Running a successful food truck is tougher than it may appear. You must plan and prepare everything that a fine dining establishment does (except the china and linen napkins), such as concept development, menu planning, and hiring and keeping a great staff, but then you have to take your kitchen on the road and provide your customers with out-of-this-world food and service. You need to have special traits to run a successful food truck operation, promote your business, and communicate with your customers, especially via social media.