Joel Elad

Joel Elad is the head of Real Method Consulting, where he provides consulting and advice for e-commerce companies and entrepreneurs.

Articles & Books From Joel Elad

Article / Updated 06-12-2023
With so many different website pages and options for what and when (or where) a visitor first sees on your site, it’s critical to help define the path you want visitors to take through the website for your online business. Just as you want a profitability plan for your site, you need to map out and control, or heavily influence, how traffic flows through the pages of your website.
Cheat Sheet / Updated 02-18-2022
Starting an online business or growing an existing e-commerce business doesn’t have to be hard. Lots of resources are available to help you do everything from creating content for your website to building a long list of loyal customers. Being a savvy online entrepreneur also means learning to use social media to promote your business.
Step by Step / Updated 11-10-2021
LinkedIn makes it easy to create a group. Groups are helpful for networking and job searching, so if you know of a reason you should have a group, don’t hesitate to get one going. When you're ready to create your own LinkedIn group, just follow these simple steps:From the top navigation bar, hover your mouse over the Interests link and then click the Groups link in the drop-down list that appears.
LinkedIn For Dummies
Brand yourself like a pro on LinkedIn LinkedIn multiplies what you know by the power of who you know to deliver the number one social platform for business professionals and new job seekers. LinkedIn For Dummies shows LinkedIn newcomers the best ways to discover new opportunities, enhance their personal brand, network with other professionals, and give an exponential boost to their career.
Cheat Sheet / Updated 03-20-2021
Signing on to LinkedIn means you’re part of the largest online professional network in the world. Look here for helpful guidelines for using LinkedIn, especially when job searching. LinkedIn helps you create and maintain an online profile you can then use to build a professional network. © metamorworks / Shutterstock.
Starting an Online Business All-in-One For Dummies
Establish a successful online business and grow your customer base Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence.
Article / Updated 03-31-2020
In the offline world, the mantra of success for business is “Location, location, location!” It’s not much different for your online business. Rather than use a numerical address on a building, though, you now use a virtual address or domain name. Usually, your online address includes your company’s name or initials or some other derivation.
Article / Updated 03-31-2020
Every successful business begins with that first idea, and the Internet has continued to make it easier than ever to launch a successful business. Maybe you have several unique concepts to choose from or are firmly set on a single one. Either way, how do you decide whether you should quit your day job and focus on your brilliant idea for starting an online business?
Article / Updated 03-31-2020
Starting an online business is more affordable than ever. You no longer have to invest several thousand dollars in big, clunky pieces of equipment because both the size and the price of these items have dropped tremendously.For example, cloud-based offerings are readily available, which provide access to web-based products and services at low monthly (or annual) rates.
Article / Updated 03-31-2020
When you're starting an online business, you might work from a cramped bedroom in your modest home or in a spacious high-rise office complex. Either way, maximizing your workspace can be an important step toward obtaining true efficiency in your online business.Follow these steps to create a floor plan for your office space: Make a list of how you will use your space.