Selling skills can do for you what a way with words did for William Shakespeare. They can do for you what powerful communication skills did for Abraham Lincoln, Franklin D. Roosevelt, and Martin Luther King, Jr. Selling skills can make or break you in whatever endeavor you choose.
They can mean the difference between getting the promotion or job, landing the girl or guy of your dreams, or having to settle for less in life than you deserve.
If you’re good at selling, you probably earn a satisfactory income and have rewarding personal relationships. If you’re not completely satisfied with your income level or with the quality of your personal relationships, make the development of selling skills a priority, and you’ll reap the rewards.
Having a strong set of selling skills is like having an inside track on what the next batch of winning lottery numbers will be. All you have to do is invest a bit of your time and effort to understand and apply this book’s tried-and-true, proven-effective skills to your everyday life.
Before you know it, they’ll be such a natural part of you that no one, including yourself, will even recognize them as selling skills. People around you will just see you as a really nice, competent person instead of the stereotypical, cigar-chomping, back-slapping, plaid-coated, hand-mashing, used-car salesman that most people associate with selling. And, you’ll then be in the class of people who make the world go ’round.