10 Klout Influencers to Watch - dummies

10 Klout Influencers to Watch

By Andrea Updyke

By glancing at Klout Scores, you can get a quick idea of who may or may not be particularly influential. These influencers invest time and thought to help their followers laugh, think, and build their businesses.

But remember that Klout Scores are based on public information and the influencer’s participation. For this reason, it’s also important to take a look around an influencer’s various social networks to get an idea of how she interacts with her communities.

These influencers have great Klout Scores, but more importantly, they set excellent examples for how to use social media effectively. Of course, countless influencers are doing it right, so this list is by no means complete. Use these ten people as a starting point and go from there.

Guy Kawasaki

Guy Kawasak is a best-selling author, blogger, and co-founder of alltop.com. With hundreds of thousands of followers across his social media networks, Guy is an influencer you don’t want to miss.


Kawasaki has a Klout Score of 87. You can find him on Facebook, Twitter, and Google+ where he created a community called APE for authors, publishers, and entrepreneurs where he engages with and encourages his followers.


Danielle Smith

Danielle is an author, blogger, and video correspondent. She not only has an impressive list of credentials, but she takes the time to interact with her community with sincerity on a regular basis.


Danielle is an encourager and contributes her thoughts in a nonconfrontational way while being willing to discuss important issues in our culture. She has a Klout Score of 77.


Gary Vaynerchuk

Gary, known as @garyvee on Twitter, regularly engages his community of almost 1 million followers in a fun yet informative way. With an impressive résumé and extensive knowledge of the social media scene, Gary comes across as a regular, family-loving guy.


Gary Vaynerchuk has a Klout Score of 82. You can connect with him using the above Twitter name or on his Facebook Page.


Young House Love

John and Sherry Petersik are a husband-and-wife team from Virginia who just wanted to fix up their first home and document their progress. What they ended up with was a successful blog that spawned an incredible online following and a book deal. Their joint account has a Klout Score of 73.


The Petersiks are great to watch because they do an excellent job of relating to the DIY community and talking about family life while at the same time contributing to the social media scene. They are now renovating their second home, and you can follow their journey.

Darren Rowse

As the founder of Problogger.com, Darren Rowse seems to be the definition of good social media strategy for many bloggers. His knowledge of best practices and social media tips is a seemingly never-ending well.


Rowse is an all-around helpful person, which is another reason he is one to watch. With a Klout Score of 83, you can be sure Darren is engaging his community with consistency.


Jeremy Cowart

Photographer, artist, and founder of Help-Portrait, Jeremy Cowart is definitely an influencer of many. Through his organization, he engages his community in a way that has inspired thousands of photographers to give their time and resources to provide family portraits for those who are not able to afford them.


Jeremy has a Klout Score of 78, and his account for Help-Portrait has a Score of 69. You can find Jeremy on Twitter, and check out the Help-Portrait website.


Kelby Carr

As a blogger, an author, and the creator of the Type-A Parent Conference, Kelby is no stranger to social media. She built a successful community website for parents and ultimately the conference that has influenced countless bloggers and businesses to increase their online value.


Kelby engages her community by asking questions and having conversations across all her social networks. She connects with her followers and responds to them in a friendly manner. Kelby’s Klout Score is 69 and she can be found tweeting from her @typeamom Twitter account or her website.


Peter Shankman

Peter Shankman is an author and the founder of the wildly successful website, HARO (Help A Reporter Out). He spends his time consulting and speaking about marketing and social media. He approaches the online world with the attitude that “having an audience is a privilege, not a right” and he interacts with his community with that in mind.


Peter Shankman has a Klout Score of 80 and can be found all over the Internet chatting with people and creating content.


Ricky Gervais

Ricky Gervais has done a remarkable job of using social media to interact with his followers despite his celebrity status. Not only does he maintain his sense of humor, but he is also a businessman. Ricky is the co-founder of the Just Sayin’ app that aims to bring the power of voice into the social web.


Ricky believes that some things are better heard than read, and if you’ve ever listened to one of his podcasts, you’ll most likely agree! Gervais has a Klout Score of 89. Find him on Twitter and check out the Just Sayin’ app on its website.


Amber Naslund

Amber Naslund is a social business consultant, speaker, and co-author of the book The NOW Revolution. Amber uses her voice to inspire businesses to embrace the human connections within the social media space. She teaches that online tools can be made even greater by keeping our interactions personal and accessible.


Amber has a Klout Score of 67.