How to Create a LinkedIn Public Profile Badge for Other Websites

By Joel Elad

LinkedIn allows you to create public profile badges. Many people have more than one website that communicates what they do, both professionally and personally, on the Internet, such as a variety of social media accounts, a website, a blog, or a company website. Why should you repeat yourself, in terms of your professional identity, across all these sites, when you can simply provide a link back to your LinkedIn profile from any other web page!

LinkedIn’s public profile badge creates an icon that you can add to other online sites to provide easy, clickable access to your profile. Creating this badge is easy.

To create a public profile badge, follow these steps:

  1. Click the Me icon from the top navigation bar, and then click on View Profile from the drop-down list that displays.

    Your profile page appears.

  2. Click the Edit Public Profile & URL button, along the top right of the screen.

    The Edit My Public Profile window appears.

  3. Scroll down to the bottom, and click the Create a Public Profile Badge link.

    The Public Profile Badge Builder page appears.

  4. For Step 1:
    1. Click the Copy the Code button. This copies the line of code starting with <script> and ending with </script>.
    2. Go to the website where you want to add your LinkedIn badge, and paste this line of code in the header part of the HTML file. (Paste the line of code between the <head> and </head> commands in your HTML file.)

      This line of code basically allows the other web page to load instructions and information from LinkedIn to display the badge. You have to copy this line of code only once to the new page.

  5. For Step 2:
    1. Scroll down so you can see examples of each badge type.
    2. Choose a format and color scheme, and then click the Copy the Code button below that design.
      LinkedIn offers badges that fit inside the main part of a website and in the sidebar of a page (scroll down the page to see them). You can change the width of the badge by selecting another option from the Size list.
  6. Go back to your website files, and paste the code that you just copied into the precise spot in your HTML or web page file where you want the badge to display on the web page. Save your file with the new code.

    Your web page file is simply a list of instructions that build a web page, from top to bottom. Therefore, choose the spot on the website where you want to insert your LinkedIn badge, and find that corresponding spot in the web page file. That’s where you should paste the LinkedIn code.

  7. Upload the revised web page file, and use your web browser to make sure the badge is displayed properly on the website page.