Choose the Right Infographic and Chart Type - dummies

Choose the Right Infographic and Chart Type

By Justin Beegel, MBA, The Infographic World Team

Part of Infographics For Dummies Cheat Sheet

The ultimate goal of an infographic is to make complex ideas simple. Therefore, make sure that the information is displayed in the clearest, most accurate way possible. Here’s the best way to use some of the basic types of charts and infographics.

  • Bar chart: Great when you have a fairly small group of numbers to compare, or when the difference in bar length will show a dramatic contrast.

  • Line graph: Useful for showing numbers that change over a long period of time. Also nice for adding historical facts, figures and illustrations as art elements.

  • Pie chart: Best for showing parts of a whole.

  • Static infographic: Feature art that does not change; can be in print documents or online.

  • Interactive infographic: Allow the reader to choose certain elements, or to manipulate the graphic to derive the data they want to see; found in online graphics.