Checklist for Launching a New Website - dummies

By Shannon Belew, Joel Elad

Part of Starting an Online Business All-in-One For Dummies Cheat Sheet

When creating a website, you must complete several steps before you can take your site live. The following checklist includes small but important details to help ensure that your website is functional and appeals to your online customers.

  • The site map — the layout and structure of all web pages — is complete.

  • The site map matches the web pages — exactly.

  • Each website page is displayed and is fully accessible.

  • Every link throughout the site works properly and opens the appropriate page.

  • All graphics, photos, and videos load quickly and completely, and the images are crisp and clean.

  • The content is free of misspellings and grammatical errors.

  • Pricing information and product or service descriptions are correct.

  • Pages with online forms or registration information function when you click the Submit button, and the information is sent (in the specified format) to the designated point of contact.

  • Text boxes or drop-down boxes on forms and other pages work correctly.

  • Buttons or links for top-level menus work. These buttons, like the one that returns users to the home page, function properly on every single page.

  • Special commands that are spelled out with coding language (HTML or PHP, for example) are displayed properly when the site loads.

  • The credit card processor or other payment service option is in place and working.

  • All e-commerce-related functions, such as the shopping cart, operate correctly.

  • Membership icons or logos, such as Better Business Bureau or Chamber of Commerce member emblems, have been included.

  • Social media sharing icons for Twitter, Facebook, LinkedIn, Pinterest, and other social networks are promoted on applicable pages across the site and are easy to see.

  • The site has been tested for browser compatibility and screen resolution.

  • The site is displayed properly in mobile formats.

  • Contact information using the company’s e-mail address or phone number is clearly displayed and easy to find.

  • Privacy, shipping, and return, and other use policies are clearly visible and easily accessible.

  • The copyright symbol and current year are placed prominently at the bottom of every page.