Web Marketing All-in-One For Dummies, 2nd Edition
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If you use a web designer outside your company for your business marketing, you can easily transfer copies of all your current HTML files, images, and photos by transferring your files with File Transfer Protocol (FTP) software.

It is important to keep copies of all the work being done for your company as backup in case something happens and the person running the website is unable to continue doing so.

Here are the steps for FTP, but you should have your hosting company or designer walk you through the backup process if this is your first time:

  1. Download the free (LE) version of Core FTP (Windows) or Cyberduck, which is also free.

  2. After the program downloads, click Open to begin the setup wizard.

    The screen defaults to the Site Manager.

  3. In the Site Manager, enter a title related to your site.

  4. Fill in the Host, Username, and Password fields as supplied by your hosting company.

  5. Click Connect.

    You see all your website files on the right and your computer files on the left.

  6. Click the main directory on the right side; when you see an arrow pointing left, click it.

    Your website files begin transferring to your computer.

About This Article

This article is from the book:

About the book authors:

John Arnold is the author of E-Mail Marketing For Dummies and coauthor of Mobile Marketing For Dummies.

Ian Lurie is President of Portent, Inc.

Marty Dickinson is President of HereNextYear.

Elizabeth Marsten is Director of Search Marketing at Portent, Inc.

Michael Becker is the Managing Director of North America at the Mobile Marketing Association.

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