Manga Studio For Dummies
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The Japanese comics and cartoons known as manga bring a unique style to age-old art forms. Like the art forms that precede it, manga works within specific archetypes and genres. However, the manga conventions are a new twist, and if you’re exhibiting at one you need to know what to bring.

Common manga archetypes

The type of Japanese comics or cartoons called manga has its archetypes — classic examples of the art — just like every other art form. The archetypal characters and plots you encounter in manga generally fall into one of four categories:

  • The good guys:

    • The androgynous rookie (main lead): He’s the new kid on the block who’s full of energy and promise. He usually has an androgynous face and hairstyle.

    • The sidekick: He, she, or it is the young rookie’s best pal. The two go hand-in-hand and rarely go through a complete manga story by themselves.

    • The caring female: She’s the only main, featured female who represents the maternal caregiver and is always around to give emotional support to the young rookie.

    • The veteran: He’s the experienced character. He’s not necessarily the strongest, but he has a lot of wisdom and makes sure the young rookie is in check with reality.

    • The loyal geek: What he lacks in muscle, he makes up in intelligence and loyalty. He’s the one who stays back at the home base crunching numbers to make sure the team wins.

    • The backup: This guy is pure muscle, which makes him the ultimate backup. He’s not the sharpest tool in the shed, but he’ll use his dominating physical presence to help the team.

    • The wise one: He’s the sage mentor who’s been around for what seems like forever.

  • The bad guys:

    • The handsome icy villain: This type is cunning, deceitful, and drop-dead gorgeous. His attire is simple — he wears a dark cape, but the rest of his costume is one plain color.

    • The evil sorceress: She’s clad in dark armor and a bikini, with a dark cape flowing behind her. With her evil magic, there’s no telling what demonic plan she has in mind.

    • The awesome warrior: This handsome and muscular giant relies on his strength to get the job done. In addition to a cape, he never leaves without his elaborate armor.

    • The military vixen: This lady takes down anyone in charge to get power for herself. She’s beautiful, but her dark attire and evil smile are giveaways that you don’t want to be near her.

  • Damsels in distress:

    • The “little sister” princess: Picture a younger sister getting in trouble by sticking her nose in other people’s business. The main character has little choice but to go in and bail her out.

    • The innocent schoolgirl: She endures harsh treatment at the hands of her captor while the lead character devises a daring way of rescuing her. Don’t worry, she never dies (that would kill the plot).

    • The loyal, selfless damsel: Compared to the Innocent School Girl, this damsel controls her emotions. Despite being tortured, she remains calm and loyal to her team.

  • Shôjo style:

    • The rags-to-riches girl: Once a commoner or an orphan, this girl is now living a better life. She has to fend off other jealous girls while she tries to capture the heart of her charming prince.

    • The knight in shining armor: This gentleman is a handsome dream for any teenage girl. He’s flawless in every aspect, and any girl can come to him for help or comfort.

Basic manga genres

Manga cartoons and comics come in several different styles, geared toward different audiences that range from young children to older readers interested in topical issues. The following list describes each manga genre:

  • Kodomo manga: Comics for little kids

  • Shōnen manga: Comics for young teenage boys

  • Shōjo manga: Comics for young teenage girls

  • Seinen manga: Comics for young adult males

  • Seijin manga: Adult comics for males

  • Redisu (lady’s) manga: Comics for young adult females

  • Dōjinshi manga: Comic publication that’s written by and for amateurs. Often created for self-promotion

  • Yonkoma manga: Four-panel comics (usually published in newspapers)

  • Gekiga manga: Comics focusing on serious topics geared toward mature audiences

Manga materials to bring to a convention

If you’re promoting your manga or manga-inspired work in an exhibit or at a manga convention, you need to have a balance of freebies and money-makers to hand out as well as equipment for your display. Change and improvise on the following lists to meet your specific needs.

Promotional Materials (freebies) Selling Materials Exhibit Essentials
Postcards Prints Tablecloth
Business cards T-shirts Banners and stands
Flyers Original art Book stands
Buttons Mini-manga books Money box or safe
Stickers Protective manga and print sleeves Inventory checklist
Basic drawing materials
Moving cart and storage boxes
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