Understanding the Five Types of Crowdsourcing - dummies

Understanding the Five Types of Crowdsourcing

By David Alan Grier

Part of Crowdsourcing For Dummies Cheat Sheet

Crowdsourcing has five major forms. Each form involves a crowdsourcer or manager, a crowdmarket and a crowd of people. By choosing the right form of crowdsourcing, you can manage large jobs with thousands of workers or do small jobs that require just a single person. You can create jobs that you carefully monitor and control, or you can let the crowd organise itself and decide how it should do the work.

Usage Features Usage
Crowdcontests *Enable you to identify the best worker for you job
*A single job description that asks for one item
*Many people proposing or creating item
*Only pay one person
*Graphic design
*Answering questions
*Testing software
*Creating films
*Other creative projects
Macrotasks *Enable you to get a specific skill for a job or project
*Hire worker from crowd for single task
*Communicate over the Internet
*Worker paid by task
*General business work
*Web design and other forms of design
*Assistance with writing and editing
*Application development
Microtasks *Enable you to use human intelligence on large, complicated
*Divide big jobs into small units
*Put units on the Internet
*Let members of crowd do tasks
*All workers get paid
*Transcribe business cards, medical records and other
*Tag photos and handle non-textual data
*Find business information
Crowdfunding *Engage social networks to raise money
*Put a request for funds on an Internet platform
*Create messages and videos to promote request
*Recruit crowd to donate money
*Offer crowd gift or benefit
*Support non-profit organisations
*Raise funds for artistic endeavours
*Get cash for companies by offering goods or services
*Raise equity for company (under the right circumstances)
Self-organised crowds *Post a challenge on the Internet
*Recruit crowd to work on challenge
*Crowd organises itself into a team
*Teams compete to provide best answer for challenge
*Winning team compensated
*Team decides how to divide compensation
*Innovation – creating new products or services
*Finding and collecting information
*Processing information and offering judgement
*Solving challenges