Article / Updated 04-10-2017
Good operations management is essential for quality. Quality begins with a product’s design, which determines how well the product will meet customers’ needs and, to a large extent, drives the cost of production. Therefore, it’s critical that marketing, product design, and manufacturing work together.
Quality function deployment (QFD) is a structured approach for integrating customers’ requirements into a product; it’s also the process used to create the product.