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Web Design For Dummies, 3rd Edition (1118235541) cover image

Web Design For Dummies, 3rd Edition

ISBN: 978-1-118-23554-6
360 pages
March 2012
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Introduction 1

Part I: The Web Design Kick-Off 7

Chapter 1: So You’re Designing a Website 9

Chapter 2: From Concept to Execution 19

Part II: User-Friendly Design 35

Chapter 3: Designing the Right Site for the Right Crowd 37

Chapter 4: Organizing and Navigating Web Content 59

Chapter 5: User Interface Design for the Web 77

Chapter 6: User Testing: Lab Coats Not Required 95

Part III: Designing Web Graphics 111

Chapter 7: Web Graphic Design 101 113

Chapter 8: Letter-Perfect Type Design 133

Chapter 9: Understanding Web Color, Resolution, and File Formats 151

Chapter 10: Building Your Web Comps 173

Chapter 11: Getting Inspired: Web-Design Ideas 189

Chapter 12: Presenting Your Design Masterpiece 209

Part IV: Producing the Final Website 219

Chapter 13: Building the Presentation Layer 221

Chapter 14: Platform Selection, Content Management, Analytics, and SEO 239

Chapter 15: Websites on Steroids 263

Part V: The Part of Tens 285

Chapter 16: Ten Tips for Managing Your Web-Design Business 287

Chapter 17: Ten Information and Interaction Design Tips 301

Chapter 18: Ten Things That Can Go Wrong 311

Index 321

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