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Job Searching with Social Media For Dummies, 2nd Edition (1118678575) cover image

Job Searching with Social Media For Dummies, 2nd Edition

ISBN: 978-1-118-67857-2
384 pages
September 2013
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Introduction 1

Part I: Preparing for Your Job Search 5

Chapter 1: The Lowdown on Social Media for Job Hunters 7

Chapter 2: Setting Yourself Up for a Successful Job Search 17

Chapter 3: Reviewing the Essentials of Online Networking 37

Part II: Marketing Yourself with a Personal Brand 53

Chapter 4: Personal Branding 101 55

Chapter 5: Crafting Keywords, Value Statements, and More 75

Chapter 6: Blogging Your Way to a Job Interview 91

Chapter 7: Facing Your Online Reputation 109

Part III: Crafting Web Résumés with LinkedIn, Video, and More 129

Chapter 8: Updating Your Résumé for an Online Audience 131

Chapter 9: Using LinkedIn to Put Your Best Profi le Forward 145

Chapter 10: Producing a Compelling Video Résumé 179

Chapter 11: Casting a Wide Net with Other Online Résumés 199

Part IV: Using Twitter, Facebook, and Other Sites to Find a Position  217

Chapter 12: Uncovering the Hidden Job Market with Twitter 219

Chapter 13: Using Facebook as a Job Hunter 245

Chapter 14: Getting Familiar with Other Networks for Job Hunters 265

Part V: Executing Your Proactive Social Media Job Hunt Strategies 279

Chapter 15: Triangulating Opportunities, Companies, and People to Target 281

Chapter 16: Discovering a Company’s Needs 295

Chapter 17: Embracing the Informational Interview for an Insider Advantage 303

Chapter 18: Engaging with Hiring Managers through Social Media 317

Part VI: The Part of Tens 331

Chapter 19: Ten Ways the Job Search Has Evolved in the 21st Century 333

Chapter 20: (Almost) Ten Ways to Stay Up-to-Date with Social Media Changes 337

Chapter 21: Ten Common Mistakes People Make When Using Social Media 341

Index 347

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