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Data Visualization For Dummies (1118502922) cover image

Data Visualization For Dummies

ISBN: 978-1-118-50292-1
256 pages
January 2014
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Introduction 1

Part I: Getting Started with Data Visualization 5

Chapter 1: Introducing Data Visualization 7

Chapter 2: Exploring Common Types of Data Visualizations 13

Chapter 3: Knowing What You Must about Big Data 29

Part II: Mastering Basic Data Visualization Concepts 39

Chapter 4: Using Charts Effectively 41

Chapter 5: Adding a Little Context 53

Chapter 6: Paying Attention to Detail 67

Part III: Building Your First Data Visualization 79

Chapter 7: Defining an Easy-to-Follow Storyboard 81

Chapter 8: Developing a Clear Mock-Up 99

Chapter 9: Adding Effective Visuals to Your Mock-Up 109

Chapter 10: Adding Functionality and Applying Color 131

Chapter 11: Adding Some Finishing Touches 147

Chapter 12: Exploring User Adoption 161

Part IV: Putting Data Viz Techniques into Practice 169

Chapter 13: Evaluating Real Data Visualizations 171

Chapter 14: Recognizing Newbie Pitfalls 191

Part V: The Part of Tens 207

Chapter 15: Top Ten Data Visualization Resources 209

Chapter 16: Top Ten Fears of New Data-Viz Creators 213

Index 219

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