Internet & Social Media

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Specifying Size and Position with CSS

In a CSS style definition (or rule), you can describe positions and sizes in many ways, using may different units of measurement. You can often choose whatever unit you want, although certain specific [more…]

Top U.S. Cities for Bidding on Priceline Hotels

Choosing the right hotel zone can make the difference between a cheerful, convenient trip and one where you're stuck slogging to and from some distant hotel. [more…]

Using a Blog to Promote Your Web Store

In essence, having a blog is like having a conversation with your customers if they came through your door in a retail setting. Many store owners use their blogs to discuss new inventory purchases, upcoming [more…]

How to Set Up Your MySpace Profile

MySpace makes it easy to add, erase, or change your profile information whenever you want. Simply go to your home page and click the Edit Profile link in the top-left corner of your home page. The link [more…]

Understanding the Integration of ColdFusion and Dreamweaver

Before the MX version, Dreamweaver was largely geared toward the basics of HTML editing, such as creating and editing tables, graphics placement, text editing, and some basic site management tools. With [more…]

Devoting Time to Your eBay Business

So you've decided to get serious about your sales at eBay. Now you have to step up to the plate and decide just how much time you have to devote to your eBay business. [more…]

Looking Into Winning E-Commerce Strategies

When it gets right down to it, what you really want to know is how you can make sure your business succeeds at e-commerce. Getting the e-commerce end of your business off the ground isn't a walk in the [more…]

Outsmarting the Competition on eBay

You're not a loser if you lost at eBay. You just don't know the fine art of sneaky bidding, otherwise known as educatedbidding. Sports teams study their rivals, and political candidates scout out what [more…]

Setting Up a Remote Computer for a WebEx Meeting

You scheduled your WebEx meeting and prepared attendees. There's one more thing that you might need to do before the meeting starts: Set up access to a remote computer. [more…]

Using Skype at School

Schools have outgrown inkwells, slates, and typewriters. E-mail, instant messaging, and the Internet have opened the classroom to the world. Skype empowers students and teachers even further by adding [more…]

Avoiding Web Design Blunders

Simply cruise the Web — especially areas with lots of personal pages, like the GeoCities site or AOL's Hometown area — and you can find many examples of badly designed pages. But what is it that makes [more…]

Tapping Timesaving Dreamweaver Tips

Even the best programs get better when you know how to make the most of them. Take a moment to check out these tips and save tons of time in developing your Web site. Most of these tips apply to both Macintosh [more…]

Understanding Pay Per Click (PPC) Advertising

With PPC, you're not paying for a promise, and you're not paying to load an ad onto a page. You're paying for an actual result, a click. With PPC, you don't pay if nobody sees your ad, and you don't even [more…]

Talking Templates in Dreamweaver

Many Web design programs boast about their HTML templates. What they really mean is that they include some ready-made page designs with the program. Dreamweaver takes this concept a few leaps further by [more…]

Optimizing before Building Your Site

A fully optimized site is not built from the outside in — in other words, as a visitor conceives it. Instead, you build an optimized site from key concepts and keywords, and its pages never stray from [more…]

Conducting Your Keyword Analysis

Companies often make mistakes with their keywords because they pick keywords based on how they — rather than their customers — think about their products or services. You have to do a keyword analysis [more…]

Publicizing Your Site

Getting people to come to your site can be very easy, or very difficult. The main thing that makes it seem hard to get traffic is your own set of expectations. If you expect huge numbers of visitors [more…]

Cool eBay Tools for Sellers

eBay provides some smooth management tools on your Selling page. You can track items you currently have up for auction and items you've sold. It's a quick way to get a snapshot of the dollar value of your [more…]

Taking an Existing Business Online

Planning is everything! You have a much better chance for success when you map out a strategy for selling online than when you just put up a Yahoo! Store and hope to sell something. There are major differences [more…]

Considering META Tags

One of the most interesting, and controversial, tags in HTML is the META tag. That's because META tags affect how your Web page appears in search engines, and some people go to great lengths to have their [more…]

Poisoning the Google Spider

You can always find someone who wants to stray from the straight and narrow. Yes, they are some silly folks who engage in risky optimization tactics intended to artificially inflate PageRank, manipulate [more…]

Dreamweaver to Fireworks: Image Editing

Suppose that you have a logo on your Web page and your client suddenly wants it in a different color. Normally, this would mean launching another image-editing program, tracking down the logo, opening [more…]

Adding Profits with the Affiliate Program

The eBay Affiliate Program is a plan by which eBay pays you to help it get new members and drive traffic to otherpeople's auctions. Sounds strange, but consider that you don't handle products, you don't [more…]

Using HTML Lists

People really like lists. Everywhere you look, you see lists. Here are three reasons why lists are a good thing — in a list, of course: [more…]

Calculating Click-Through Rates for E-Mail Campaigns

One of the more practical and valuable features of using e-mail to market your business is using e-mail tracking reports to find out what your audience is doing with your e-mails after you send them. [more…]

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