Understanding Packaged SaaS in Cloud Computing
16 of 17 in Series: The Essentials of Services in Cloud Computing
What Software as a Service companies are out in the market today selling packaged software for cloud computing that you should look at? It isn’t as straightforward as it might sound. This is a dynamic market, so whatever company looks promising today could be gone tomorrow.
On the other hand, the small emerging company that looks too new to consider could become a major force. Likewise, companies that have been successful as on-premise software providers are streaming into the SaaS market and could become viable competitors.
Companies in the packaged software market include the following:
Netsuite, like Salesforce.com, offers a CRM foundation. Since its founding in 1998, Netsuite has added a number of modules for enterprise resource planning (ERP) application including financial capabilities, e-commerce, and business intelligence.
Intuit provides a Financial Services Suite of products that support accounting services for small- and medium-sized businesses. The company provides a rich set of interfaces that enables partners to connect their services and applications into its environment.
RightNow provides a CRM suite of products that includes marketing, sales, and various industry solutions.
Concur focuses on employees spend management. It automates costs control via automated processes.
Taleo focuses on talent management tasks.
SugarCRM is a CRM platform built on an open-source platform. The company offers support for a fee.
Constant Contact is a marketing automation platform that partners directly with Salesforce.com and other CRM platforms. They automate the process of sending emails and other marketing efforts.
Some of the traditional on-premise software companies have also moved into the packaged SaaS market, including
Microsoft with its Dynamics package
SAP with its By Design offering for the small- to medium-sized business market
Oracle with its On Demand offering based on its acquisition of Siebel Software