geolocation : The identification of a Web page as belonging to or being relevant for a particular country.

geotargeting : A technique used by a search engine to personalize search results to include local listings for search terms, based on a computer’s IP address. This technique is often used when a person searches for items that involve brick-and-mortar businesses or services that need to be provided locally.

Golden Triangle : A visual heat map showing how people’s eyes scan a search results page and how long they look at a particular result before moving on.

guided search : A Web search where the search engine makes suggestions on queries; examples include Google or Yahoo! Suggests.