Custom Publishing

The right product for your needs

Avaya has always been pleased with the response that resulted from using the For Dummies brand in our marketing campaigns for our employees as well as customers. The Avaya For Dummies series of print and digital books not only helped us to reach our customers in the US, but worldwide in a variety of translations.

Sue Salek
Senior Marketing Manager, Avaya

For Dummies can provide you with the right product for all your promotions, incentives and value-added packages. Leverage the strength of our brand names and expert team of authors to help grow your business.

And what can For Dummies Custom Publishing do for you? Here are 12 ways that we can help your business:

  • Acquire and retain customers
  • Take customer and client communications to a higher level
  • Reach your global audience in any language
  • Reward your employees and increase their productivity
  • Train and motivate your organisation
  • Enhance your customer's experience with your product or service
  • Differentiate your products and services by adding value
  • Increase retail shelf presence
  • Kick-start a product launch
  • Arm your sales force with a truly memorable leave-behind
  • Boost your brand awareness
  • Cross-promote other products and services

Download this helpful guide on For Dummies Custom Publishing.