Data Science Books

Data science is what happens when you let the world's brightest minds loose on a big dataset. It gets crazy. Our articles will walk you through what data science is and what it does.

Data Science Books

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17 results
17 results
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Algorithms For Dummies, 2nd Edition

Published 04-18-2022

This book demystifies the subject of algorithms so you can understand how important they are in business and scientific decision-making. In Algorithms For Dummies, 2nd Edition, you'll discover the basics of algorithms, including what they are, how they work, where you can find them (spoiler alert: everywhere!), who invented the most important ones in use today (a Greek philosopher is involved), and how to create them yourself.

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Decision Intelligence For Dummies

Published 02-08-2022

<p><b>Learn to use, and not be used by, data&nbsp;to make more insightful decisions&nbsp;</b></p> <p>The availability of data and various forms of AI unlock countless possibilities for&nbsp;business decision makers.&nbsp;But what do you do when you&nbsp;feel&nbsp;pressured&nbsp;to cede your&nbsp;position in the decision-making process altogether?&nbsp;</p> <p><i>Decision Intelligence&nbsp;For&nbsp;Dummies&nbsp;</i>pumps the brakes on&nbsp;the growing trend to take human beings out of the decision loop and walks you through the best way to make data-informed but human-driven decisions.&nbsp;The book shows you how to&nbsp;achieve maximum flexibility&nbsp;by&nbsp;using&nbsp;every&nbsp;available resource, and not just raw data, to make the most insightful decisions possible.&nbsp;</p> <p>In this timely book, you&rsquo;ll learn to:&nbsp;</p> <ul> <li>Make data a means to an end, rather than&nbsp;an&nbsp;end in itself, by expanding your&nbsp;decision-making inquiries&nbsp;</li> <li>Find a new path to solid decisions&nbsp;that includes, but isn&rsquo;t dominated, by quantitative data&nbsp;</li> <li>Measure the results of your new&nbsp;framework&nbsp;to prove its effectiveness and efficiency&nbsp;and expand it to a whole team or company&nbsp;</li> </ul> <p>Perfect for&nbsp;business leaders in technology and finance,&nbsp;<i>Decision Intelligence&nbsp;For&nbsp;Dummies</i>&nbsp;is ideal for anyone who recognizes that data is&nbsp;not the only powerful tool in your decision-making toolbox.&nbsp;This book shows you how to be guided, and not ruled, by the data.&nbsp;&nbsp;</p>

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Microsoft Power BI For Dummies

Published 02-08-2022

<p><b>Reveal the insights behind your company&rsquo;s data with Microsoft Power BI&nbsp;</b></p> <p>Microsoft Power BI&nbsp;allows intuitive access to data that can power intelligent business decisions and insightful strategies.&nbsp;The question is, do you have the Power BI skills&nbsp;to make your organization&rsquo;s numbers spill their secrets?&nbsp;</p> <p>In&nbsp;<i>Microsoft Power BI For Dummies</i>, expert&nbsp;lecturer, consultant, and author Jack Hyman delivers a&nbsp;start-to-finish guide&nbsp;to applying the Power BI platform to your own firm&rsquo;s data. You&rsquo;ll discover how to start exploring your data sources, build data models, visualize your results, and create compelling reports&nbsp;that motivate decisive action.&nbsp;</p> <ul> <li>Tackle&nbsp;the basics of Microsoft Power BI and, when you&rsquo;re done with that, move on to advanced functions like accessing data with DAX and app integrations&nbsp;</li> <li>Guide your organization&rsquo;s direction and decisions with rock-solid conclusions&nbsp;based on real-world data&nbsp;</li> <li>Impress your&nbsp;bosses and confidently lead your direct reports with&nbsp;exciting&nbsp;insights drawn from&nbsp;Power BI&rsquo;s&nbsp;useful visualization tools&nbsp;</li> </ul> <p>It&rsquo;s one thing for&nbsp;your&nbsp;company to have data at&nbsp;its&nbsp;disposal. It&rsquo;s another thing entirely to know what to do with it.&nbsp;<i>Microsoft Power BI For Dummies</i>&nbsp;is the straightforward blueprint&nbsp;you need to apply one of the most powerful&nbsp;business intelligence tools&nbsp;on the market&nbsp;to&nbsp;your&nbsp;firm&rsquo;s existing data.&nbsp;&nbsp;</p>

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Data Science For Dummies

Published 09-15-2021

<p><b>Monetize your company&rsquo;s data and data science expertise without spending a fortune on hiring independent strategy consultants to help</b></p> <p>What if there was one simple, clear process for ensuring that all your company&rsquo;s data science projects achieve a high a return on investment? What if you could validate your ideas for future data science projects, and select the one idea that&rsquo;s most prime for achieving profitability while also moving your company closer to its business vision? There is.</p> <p><b>Industry-acclaimed data science consultant, Lillian Pierson, shares her proprietary STAR Framework &ndash; A simple, proven process for leading profit-forming data science projects.</b></p> <p>Not sure what data science is yet? Don&rsquo;t worry! Parts 1 and 2 of <i>Data Science For Dummies</i> will get all the bases covered for you. And if you&rsquo;re already a data science expert? Then you really won&rsquo;t want to miss the data science strategy and data monetization gems that are shared in Part 3 onward throughout this book.</p> <p><i>Data Science For Dummies</i> demonstrates:</p> <ul> <li>The only process you&rsquo;ll ever need to lead profitable data science projects</li> <li>Secret, reverse-engineered data monetization tactics that no one&rsquo;s talking about</li> <li>The shocking truth about how simple natural language processing can be</li> <li>How to beat the crowd of data professionals by cultivating your own unique blend of data science expertise&nbsp;</li> </ul> <p>Whether you&rsquo;re new to the data science field or already a decade in, you&rsquo;re sure to learn something new and incredibly valuable from <i>Data Science For Dummies.</i> Discover how to generate massive business wins from your company&rsquo;s data by picking up your copy today.</p>

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Data Lakes For Dummies

Published 07-14-2021

<p><b>Take a dive into data lakes&nbsp;</b></p> <p>&ldquo;Data lakes&rdquo; is the latest buzz word in the world of data storage, management, and analysis.&nbsp;<i>Data Lakes&nbsp;For&nbsp;Dummies&nbsp;</i>decodes&nbsp;and demystifies the concept&nbsp;and helps you&nbsp;get a straightforward&nbsp;answer the question:&nbsp;&ldquo;What&nbsp;exactly&nbsp;is a data&nbsp;lake&nbsp;and do I need one for my business?&rdquo; Written for an audience of&nbsp;technology decision makers tasked with keeping up with the latest and greatest data options,&nbsp;this book&nbsp;provides the perfect&nbsp;introductory survey&nbsp;of&nbsp;these novel&nbsp;and growing&nbsp;features of the information landscape.&nbsp;It&nbsp;explains&nbsp;how they can help&nbsp;your&nbsp;business, what they can (and can&rsquo;t) achieve, and&nbsp;what you need to do to&nbsp;create&nbsp;the&nbsp;lake&nbsp;that best suits&nbsp;your&nbsp;particular needs.&nbsp;&nbsp;</p> <p>With a minimum of jargon,&nbsp;prolific tech author and&nbsp;business intelligence&nbsp;consultant Alan Simon&nbsp;explains&nbsp;how&nbsp;data lakes differ from&nbsp;other&nbsp;data&nbsp;storage&nbsp;paradigms. Once you&rsquo;ve got the background picture, he maps out ways you can add a data lake to your&nbsp;business systems;&nbsp;migrate existing information&nbsp;and switch&nbsp;on the fresh data supply;&nbsp;clean up the product;&nbsp;and open channels to the&nbsp;best&nbsp;intelligence software for&nbsp;to interpreting&nbsp;what you&rsquo;ve&nbsp;stored.&nbsp;&nbsp;</p> <ul> <li>Understand and build data lake architecture&nbsp;</li> <li>Store,&nbsp;clean, and synchronize&nbsp;new and existing data&nbsp;</li> <li>Compare&nbsp;the best&nbsp;data lake vendors&nbsp;</li> <li>Structure raw data and produce usable analytics&nbsp;&nbsp;</li> </ul> <p>Whatever your business,&nbsp;data lakes are going to form ever&nbsp;more prominent&nbsp;parts of the&nbsp;information&nbsp;universe&nbsp;every business should have access to.&nbsp;Dive&nbsp;into&nbsp;this book&nbsp;to&nbsp;start&nbsp;exploring the&nbsp;deep&nbsp;competitive advantage&nbsp;they make possible&mdash;and&nbsp;make&nbsp;sure your business&nbsp;isn&rsquo;t&nbsp;left standing on the shore.&nbsp;&nbsp;</p>

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Blockchain Data Analytics For Dummies

Published 10-06-2020

<p><b>Get ahead of the curve&mdash;learn about big data on the blockchain</b></p> <p>Blockchain came to prominence as the disruptive technology that made cryptocurrencies work. Now, data pros are using blockchain technology for faster real-time analysis, better data security, and more accurate predictions. <i>Blockchain Data Analytics For Dummies </i>is your quick-start guide to harnessing the potential of blockchain.</p> <p>Inside this book, technologists, executives, and data managers will find information and inspiration to adopt blockchain as a big data tool. Blockchain expert Michael G. Solomon shares his insight on what the blockchain is and how this new tech is poised to disrupt data. Set your organization on the cutting edge of analytics, before your competitors get there!</p> <ul> <li>Learn how blockchain technologies work and how they can integrate with big data</li> <li>Discover the power and potential of blockchain analytics</li> <li>Establish data models and quickly mine for insights and results</li> <li>Create data visualizations from blockchain analysis</li> </ul> <p>Discover how blockchains are disrupting the data world with this exciting title in the trusted <i>For Dummies </i>line!</p>

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SEO For Dummies

Published 01-09-2020

<p><b>Up relevance scores, improve page speed, optimize voice search questions, and more!&nbsp;</b><i>&nbsp;</i></p> <p><i>Search Engine Optimization For Dummies </i>shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of "how do I get people to visit my site?"</p> <p>By understanding search engine basics (what are they, which ones are important, how to get started), building a search engine-friendly site, registering your site with directories and indexes, using analysis tools to track results and link popularity to boost rankings, and advertising your site by using pay-per-click options, you can use the tricks of SEO masters to drive traffic to your site. You'll also discover how to write effective content, use social media to boost your profile, and manage your platform and reputation to positively impact your search engine rankings.</p> <ul> <li>Develop a search strategy and use new SERP features</li> <li>Maximize the effects of personalized search</li> <li>Analyze results with improved analytics tools</li> <li>Optimize voice search strategies</li> </ul> <p>There&rsquo;s no time like the present to create a website that ranks at the top of search engines and drives traffic to your site with these tips, tricks, and secrets.&nbsp;</p> <p>&nbsp;</p>

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Data Science Programming All-in-One For Dummies

Published 01-09-2020

<p><b>Your logical, linear guide to the fundamentals of data science programming</b></p> <p>Data science is exploding&mdash;in a good way&mdash;with a forecast of 1.7 megabytes of new information created every second for each human being on the planet by 2020 and 11.5 million job openings by 2026. It clearly pays dividends to be in the know. This friendly guide charts a path through the fundamentals of data science and then delves into the actual work: linear regression, logical regression, machine learning, neural networks, recommender engines, and cross-validation of models.</p> <p><i>Data Science Programming All-In-One For Dummies</i> is a compilation of the key data science, machine learning, and deep learning programming languages: Python and R. It helps you decide which programming languages are best for specific data science needs. It also gives you the guidelines to build your own projects to solve problems in real time.</p> <ul> <li>Get grounded: the ideal start for new data professionals</li> <li>What lies ahead: learn about specific areas that data is transforming &nbsp;</li> <li>Be meaningful: find out how to tell your data story</li> <li>See clearly: pick up the art of visualization</li> </ul> <p>Whether you&rsquo;re a beginning student or already mid-career, get your copy now and add even more meaning to your life&mdash;and everyone else&rsquo;s!</p>

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Data Science Strategy For Dummies

Published 07-11-2019

<p><b>All the answers to your data science questions</b></p> <p>Over half of all businesses are using data science to generate insights and value from big data. How are they doing it? <i>Data Science Strategy For Dummies </i>answers all your questions about how to build a data science capability from scratch, starting with the &ldquo;what&rdquo; and the &ldquo;why&rdquo; of data science and covering what it takes to lead and nurture a top-notch team of data scientists.</p> <p>With this book, you&rsquo;ll learn how to incorporate data science as a strategic function into any business, large or small. Find solutions to your real-life challenges as you uncover the stories and value hidden within data.</p> <ul> <li>Learn exactly what data science is and why it&rsquo;s important</li> <li>Adopt a data-driven mindset as the foundation to success</li> <li>Understand the processes and common roadblocks behind data science</li> <li>Keep your data science program focused on generating business value</li> <li>Nurture a top-quality data science team</li> </ul> <p>In non-technical language, <i>Data Science Strategy For Dummies </i>outlines new perspectives and strategies to effectively lead analytics and data science functions to create real value.</p>

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Blockchain For Dummies

Published 05-07-2019

<p><b>Unravel the mysteries of blockchains</b>&nbsp;</p> <p>Blockchain technologies are disrupting some of the world&rsquo;s biggest industries. <i>Blockchain For Dummies </i>provides a fast way to catch up with the essentials of this quickly evolving tech. Written by an author involved in founding and analyzing blockchain solutions, this book serves to help those who need to understand what a blockchain can do (and can't do).</p> <p>This revised edition walks you through how a blockchainsecurely records data across independent networks. It offers a tour of some of the world&rsquo;s best-known blockchains, including those that power Bitcoin and other cryptocurrencies. It also provides a glance at how blockchain solutions are affecting the worlds of finance, supply chain management, insurance, and governments.</p> <ul> <li>Get a clear picture of what a blockchain can do</li> <li>Learn how blockchains rule cryptocurrency and smart contracts</li> <li>Discover current blockchains and how each of them work</li> <li>Test blockchain apps</li> </ul> <p>Blockchain has become the critical buzzword in the world of financial technology and transaction security &mdash; and now you can make sense of it with the help of this essential guide.</p>

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