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Perry van Beek
Perry van Beek is a pioneer in social selling with LinkedIn. He founded Social.ONE and has been assisting companies with LinkedIn marketing, lead generation, and social selling since 2009. Perry conducts training and presents keynotes at sales conferences throughout the world. Connect with him on LinkedIn at www.linkedin.com/in/perryvanbeek.
Articles & Books From Perry van Beek
Article / Updated 07-25-2022
LinkedIn Sales Navigator offers many sales tools to help you interact with leads and build valuable relationships using the LinkedIn platform. Managing your leads can be a cinch if you’re utilizing the Sales Navigator tools.
Saving a lead in LinkedIn Sales Navigator
There will be times when you won’t have the ability to immediately follow up on leads, so being able to save them to return to later is crucial.
Article / Updated 12-20-2018
Social selling is about making connections with people first. The idea is that over time, you will build up enough of a network of potential sales through your use of social media that an increase in sales is the natural result of these efforts. People want to buy from people they like. And people begin to like other people when they get to know them first.
Article / Updated 12-18-2018
Currently, LinkedIn offers everyone a free month to try LinkedIn Sales Navigator. After that, LinkedIn offers three Sales Navigator plans: Professional, Team, and Enterprise. Each plan comes with specific benefits:
Professional: $79.99 per month (billed monthly) or $779.88 per year (which breaks down to $64.99 per month) when you buy an annual subscription.
Article / Updated 12-18-2018
LinkedIn Sales Navigator is LinkedIn’s solution to social selling. LinkedIn Sales Navigator is a sales prospecting tool that allows you to build and nurture relationships using the LinkedIn platform.What is social selling exactly? It’s pretty much just what the name sounds like — utilizing online social channels for selling purposes.
Article / Updated 12-18-2018
Social Selling Index (SSI) is the measurement of how your sales activities are performing with LinkedIn Sales Navigator. Underneath the “Share an update on LinkedIn” link is a quick glance at your SSI score. When you click your SSI number, you’re taken to a dashboard that paints you a picture of how your social-selling endeavors are going as well as how you stack up against your LinkedIn network as a whole.
Article / Updated 12-18-2018
Once you’ve mastered the basics of LinkedIn Sales Navigator, check out these ten advanced lead-generation tips to help you take your social selling to the next level.
Quantity versus quality with LinkedIn leads
Those in sales all begin their sales careers with the same immediate goal: More! More! More! More contacts!
Article / Updated 12-18-2018
There are many resources available to help you with your social-selling activities using LinkedIn Sales Navigator. Here are the top ten favorites. You’ll only improve how you sell with LinkedIn Sales Navigator.
LinkedIn Profile Cheat Sheet
Before you start your social-selling journey with LinkedIn Sales Navigator, you need to make sure your LinkedIn profile is up to par.
Article / Updated 12-18-2018
Sales Spotlights is a LinkedIn feature that uses LinkedIn’s data to pick out the prospects in your search who are most likely to be receptive to your communications. Sales Spotlights are located above your search results and are only available on the search results page. Clicking within each section highlights it, indicating that the results you see reflect that specific Sales Spotlight.
Article / Updated 12-18-2018
PointDrive is a feature of LinkedIn Sales Navigator that is included with some Team-level and Enterprise-level plans. It allows you to create, store, and manage presentations that are then packaged up to be sent to leads. PointDrive presentations can be personalized with your company’s branding and contact information, making it a great option when you want to send prospects more information in a professional-looking manner.
Article / Updated 12-18-2018
To be successful with LinkedIn Sales Navigator, you need to see multiple perspectives of social selling. That’s why this list of social-selling leaders will give you some positive social influencers to follow. This list of social influencers is by no means complete. There are so many wonderful, talented, and helpful social-selling professionals out there who can offer additional perspectives and advice on how to succeed with social selling.
