Mathew Sweezey

Mathew Sweezey has quickly built a reputation as one of the leading minds in marketing automation. He has spoken on the topic of marketing automation around the world and also writes for ClickZ.com on the topic. Mathew is the Marketing Automation Evangelist for Salesforce.

Articles From Mathew Sweezey

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Marketing Automation For Dummies Cheat Sheet

Cheat Sheet / Updated 07-05-2023

If you're new to marketing automation, you'll be eager to discover its exciting possibilities. To get the most out of your marketing automation solution, make sure that you understand the importance of social media in your automated strategy, create a great lead scoring model by using those tips, and make a killer drip nurturing program with these helpful hints.

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