Books and Articles by Joshua Waldman

Joshua Waldman, MBA, is an authority on leveraging social media to find employment. His writing has appeared in Forbes, Huffington Post, Mashable, and the International Business Times. Joshua's career blog, CareerEnlightenment.com, won the About.com Readers' Choice Award for Best Career Blog 2013. Joshua presents keynotes, trainings, and breakout sessions around the world for students, career advisors, and professional organizations.

Articles & Books From Joshua Waldman

Article / Updated 10-19-2023
A personal brand is the culmination of your actions; it’s an image that is useful during a job search that marks you as a specific, well-defined package of abilities, talents, and experiences. It is you, outside and inside, in the sense that you’re unique. Personal branding has a lot to do with the emotion people feel when they think about you but is rooted in self-reflection and integrity.
Article / Updated 10-19-2023
Personal branding — the art of communicating what makes you unique — has been around for a long time and can be used in your job search. Everyone has a personal brand, even you, because everyone is unique. But not everyone is good at expressing this differentiation. Those people who are seemingly irreplaceable prosper in any economic situation.
Article / Updated 09-28-2023
Despite the craziness of Craigslist, it’s still a marvelous place to find up-to-the-minute job postings. In fact, if you were to walk into a business and ask the hiring manager about the first place he would post an ad for a new job, without much thought he’d likely say, “Oh, I’ll just drop it on Craigslist to get some résumés in the door.
Article / Updated 06-12-2023
After you find people during your job search who you think can provide you with some insight into an industry, company, or opportunity, you’re ready to take the next step: contacting them to ask for an informational interview. However, reaching out to someone without first thinking about your messaging is a mistake.
Step by Step / Updated 02-22-2017
A new breed of job board has emerged. The Internet has evolved beyond bulletin boards, and no one reads newspaper classifieds anymore. Social-media networks provide much more value and personalization than just reading information on forums. The new online job boards, including the ten listed here, take advantage of today’s technologies, social networks, personalization, and gamification.
Cheat Sheet / Updated 03-27-2016
Social media is a crucial component of the modern job search. To perform a successful job search using social-media tools, however, you need to know more than how to accept a friend or connection request or post a status update. You also need to know how to get your online profiles noticed by hiring managers, build a job-attracting LinkedIn profile, maintain your online reputation, and much more.
Article / Updated 03-26-2016
The summary section of your LinkedIn profile appears just below your activity at the top of your profile. If hiring managers make it as far as your summary, they’re essentially asking you to tell them more about you. So here’s your chance to make an impression. Whatever you do, don’t bore them. Only after reading your summary do hiring managers look at your experience and education.
Article / Updated 03-26-2016
During a job search, you may realize that you have people in your social media network who you met once, months or years ago, and then rarely hear from. Then, out of nowhere, they send you (along with hundreds of other people on their list) an e-mail with their résumé attached, asking for job opportunities. It’s not very compelling, is it?
Article / Updated 03-26-2016
Many hiring managers maintain Twitter accounts to recruit job seekers. Following these managers on Twitter, reading what they have to say, and then ultimately interacting with them can put you ahead of the other candidates for a job. When people have Twitter accounts, they often link those accounts to their LinkedIn accounts.
Article / Updated 03-26-2016
Twitter is a great job seeking tool for generating a hiring manager’s curiosity about you. The short bursts of interesting content directed at your target company can leave people wanting more and with the impression that you really know what you’re talking about. A great way to generate some curiosity is to send a hiring manager an @reply message.