Joshua Waldman

Joshua Waldman, MBA, is an authority on leveraging social media to find employment. His writing has appeared in Forbes, Huffington Post, Mashable, and the International Business Times. Joshua's career blog, CareerEnlightenment.com, won the About.com Readers' Choice Award for Best Career Blog 2013. Joshua presents keynotes, trainings, and breakout sessions around the world for students, career advisors, and professional organizations.

Articles & Books From Joshua Waldman

Article / Updated 10-19-2023
Personal branding — the art of communicating what makes you unique — has been around for a long time and can be used in your job search. Everyone has a personal brand, even you, because everyone is unique. But not everyone is good at expressing this differentiation. Those people who are seemingly irreplaceable prosper in any economic situation.
Article / Updated 10-19-2023
A personal brand is the culmination of your actions; it’s an image that is useful during a job search that marks you as a specific, well-defined package of abilities, talents, and experiences. It is you, outside and inside, in the sense that you’re unique. Personal branding has a lot to do with the emotion people feel when they think about you but is rooted in self-reflection and integrity.
Article / Updated 09-28-2023
Despite the craziness of Craigslist, it’s still a marvelous place to find up-to-the-minute job postings. In fact, if you were to walk into a business and ask the hiring manager about the first place he would post an ad for a new job, without much thought he’d likely say, “Oh, I’ll just drop it on Craigslist to get some résumés in the door.
Article / Updated 06-12-2023
After you find people during your job search who you think can provide you with some insight into an industry, company, or opportunity, you’re ready to take the next step: contacting them to ask for an informational interview. However, reaching out to someone without first thinking about your messaging is a mistake.
Step by Step / Updated 02-22-2017
A new breed of job board has emerged. The Internet has evolved beyond bulletin boards, and no one reads newspaper classifieds anymore. Social-media networks provide much more value and personalization than just reading information on forums. The new online job boards, including the ten listed here, take advantage of today’s technologies, social networks, personalization, and gamification.
Cheat Sheet / Updated 03-27-2016
Social media is a crucial component of the modern job search. To perform a successful job search using social-media tools, however, you need to know more than how to accept a friend or connection request or post a status update. You also need to know how to get your online profiles noticed by hiring managers, build a job-attracting LinkedIn profile, maintain your online reputation, and much more.
Article / Updated 03-26-2016
Twitter is a great tool for finding job openings in your local area. You'll find job recruiters and hiring managers tweeting about jobs they're trying to fill. Here's how you can find them on Twitter: Head to Twitter Advanced Search. In the field named This exact phrase, enter the name of your town or city.
Article / Updated 03-26-2016
LinkedIn is one of the most powerful tools to help you redefine yourself and move your career in a new direction. Taking your career in a new direction is a bold move that requires framing your proven skills for a whole new purpose. Identify your transferable skills, and then consider the following three ideas for using LinkedIn to advance your career change.
Article / Updated 03-26-2016
Use Google AdWords, the search engine's pay-per-click advertising tool, to attract the attention of specific hiring managers and decision makers. Adwords enables you to take up an ad on the search results page of any keywords you choose. You can use a similar technique on the ad networks of Bing, Yahoo!, Facebook, and even Twitter.
Article / Updated 03-26-2016
Don’t get bogged down in keeping up with the seeming constant changes of social media, just keep focused on your goals and how these tools can help you achieve them. For people just beginning to use social media to advance their careers, a common complaint is that it changes so much. For example, they often cite the most recent Facebook privacy change or LinkedIn’s new user interface.