Writing Business Bids and Proposals For Dummies book cover

Writing Business Bids and Proposals For Dummies

Published: August 8, 2016

Overview

Acquire the necessary skills to win business through proposals, bids, tenders, and presentations—this hands-on guide is your partner for success 

You have in your hands the collected knowledge and skills of the professional proposal writer. Proposal writing is a profession — a growing and increasingly important one and an essential part of a broader group of business development professionals who plan and execute strategies for businesses who want to obtain new customers. Proposal writers have a professional organization — the Association of Proposal Management Professionals (APMP) — and their best practices are the foundation for this book.  

Proposal writing is a skill you can learn, practice, and master; you can even go through a professional certification process to prove your mastery. Writing Business Bids & Proposals For Dummies is your no-nonsense guide to finding out what professional proposal writers know and for applying it to your own business.  

If you’re a small- to medium-size business owner, a first-time proposal writer in a medium-size company, or a sales representative, you know that a written proposal (printed or electronic) is still a common, personal, and effective way to win business. Written in plain English, Writing Business Bids & Proposals For Dummies will help you to: 

  • Know the difference between reactive proposals (the RFP or request for proposal) and proactive proposals 

  • Focus on the customer by going beyond their requirements to address their true needs 

  • Know your competition through research and analysis 

  • Write persuasively to develop a winning business proposal 

  • Plan and use a repeatable proposal process 

  • Incorporate a lessons learned aspect to your proposal process 

  • Use tools and templates to accelerate your proposals 

  • Motivate and lead your proposal team to ensure they’re on the same page 

  • Use graphics to enhance your proposals 

  • Learn ways to automate your proposal development process 

  • And a whole lot more 

Additionally, you’ll gain access to ten templates for building a proposal, find out ten common misconceptions about bids and proposals, and add a compiled list of online resources to your toolset. Grab a copy of Writing Business Bids & Proposals For Dummies to start sharpening your proposal writing skillset. 

Acquire the necessary skills to win business through proposals, bids, tenders, and presentations—this hands-on guide is your partner for success 

You have in your hands the collected knowledge and skills of the professional proposal writer. Proposal writing is a profession — a growing and increasingly important one and an essential part of a broader group of business development professionals who plan and execute strategies for businesses who want to obtain new customers. Proposal writers have a professional organization — the Association of Proposal Management Professionals (APMP) — and their best practices are the foundation for this book.  

Proposal writing is a skill you can learn, practice, and master; you can even go through a professional certification process to prove your mastery. Writing Business Bids & Proposals For Dummies is your no-nonsense guide to finding out what professional proposal writers know and for applying it to your own business.  

If you’re a small- to medium-size business owner, a first-time proposal writer in a medium-size company, or a sales representative, you know that a written proposal (printed or electronic) is still a common, personal, and effective way to win business. Written in plain English, Writing Business Bids & Proposals For Dummies will help you to: 

  • Know the difference between reactive proposals (the RFP or request for proposal) and proactive proposals 

  • Focus on the customer by going beyond their requirements to address their true needs 

  • Know your competition through research and analysis 

  • Write persuasively to develop a winning business proposal 

  • Plan and use a repeatable proposal process 

    • Incorporate a lessons learned aspect to your proposal process 

    • Use tools and templates to accelerate your proposals 

    • Motivate and lead your proposal team to ensure they’re on the same page 

    • Use graphics to enhance your proposals 

    • Learn ways to automate your proposal development process 

    • And a whole lot more 

    Additionally, you’ll gain access to ten templates for building a proposal, find out ten common misconceptions about bids and proposals, and add a compiled list of online resources to your toolset. Grab a copy of Writing Business Bids & Proposals For Dummies to start sharpening your proposal writing skillset. 

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