Neil Cobb

Association of Proposal Management Professionals promotes the professional growth of its members by advancing the arts, sciences, and technologies of winning business. APMP is the worldwide authority for professionals dedicated to the process of winning business through proposals, bids, tenders, and presentations.

Articles From Neil Cobb

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Writing Business Bids and Proposals For Dummies Cheat Sheet

Cheat Sheet / Updated 02-10-2022

If you’re a small- to medium-sized business owner, a salesperson, or a lone proposal writer, this Cheat Sheet provides you with a helpful reference for writing commercial business proposals. This information will help you understand how to write customer-focused, persuasive proposals that win more business. If you boil down a good proposal to its essence, you can take away four overarching principles that will significantly improve your ability to write winning proposals.

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