Denise Vu Broady

Denise Vu Broady: Denise is SAP’s VP of Strategic Applications. She runs the SAP CFO Center of Excellence, a cross-solution team responsible for enabling customers to use SAP technology and products to transform the Office of the CFO. She has business development responsibility for the entire CFO portfolio of solutions, including Governance, Risk & Compliance (GRC); Enterprise Performance Management (EPM); and Spend Optimization. Denise has over 11 years of SAP-related experience. At SAP she has specialized in bringing new products to market; Denise played a central role in the launch of xApps, NetWeaver, Payroll Change Management, GRC and EPM. She came to SAP via the acquisition of TopTier where she was Product Manager. Earlier in her career, Denise gained hands-on SAP experience as a consultant on multiple R/2 and R/3 technical and functional projects. Denise has a BS in Management Science and Marketing from Virginia Tech and resides in New York City.