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Pop-Up Business For Dummies (1118443497) cover image

Whether you’re just starting out and want to test the viability of your business, or you’re an established business looking to expand your reach, pop-ups offer an exciting and flexible opportunity. They’re a great way to try new business ideas, experiment with a new product, location or market, gain exposure, and learn about your customers - all with limited risk and financial outlay.

Inside Pop-Up Business For Dummies ... Read More

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Predictive Analytics For Dummies (1118728963) cover image

Combine business sense, statistics, and computers in a new and intuitive way, thanks to Big Data

Predictive analytics is a branch of data mining that helps predict probabilities and trends. Predictive Analytics For Dummies explores the power of predictive analytics and how you can use it to make valuable predictions for your business, or in fields such as advertising, fraud detection, politics, and others. This practical book does not bog you down ... Read More

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Presentations For Dummies (0764559559) cover image
Whether you’re dealing with one person or one thousand, the ability to transmit ideas in a coherent and compelling fashion is one of the most important skills you can ever develop. Want to impress your colleagues? Convince your clients? Prove your point? The key to success is what you say. To get what you want in life, you have to present yourself forcefully, credibly, and convincingly.

If you need to land that big consulting job or launch a new initiative ... Read More

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Project Management For Dummies, UK Edition (0470711191) cover image
In today's time-pressured, cost-conscious global business environment, tight project deadlines and stringent expectations are the norm. Project Management For Dummies shows business professionals what works and what doesn't by examining the field's best practices. You can learn how to organise, estimate, and schedule projects more efficiently. Discover how to manage deliverables, issue changes, assess risks, maintain communications, and live up to ... Read More
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Project Management For Dummies, 4th Edition (1118497236) cover image
The bestselling "bible" of project management

In today's time-crunched, cost-conscious global business environment, tight project deadlines and stringent expectations are the norm. Now with 25 percent new and updated content, Project Management For Dummies introduces you to the principles of successful project management and shows you how to motivate any team to gain maximum productivity.

You'll learn how to organize, estimate, and schedule projects ... Read More

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Public Relations For Dummies, 2nd Edition (0471772720) cover image
Proven techniques that maximize media exposure for your business


A seasoned PR pro shows you how to get people talking

When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line.

Discover how to
* Map ... Read More
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Public Speaking For Dummies, 2nd Edition (0764559540) cover image
Tried-and-true tips for dazzling your audience

Conquer your public speaking jitters and deliver a dynamite speech

Anxious about public speaking? Have no fear! Use this friendly guide as your personal arsenal of tools to overcome stage fright and build a rapport with your audience. From researching your topic and preparing the room to crafting a riveting address, these savvy tips will help you deliver a masterful presentation.

The Dummies Way
* Explanations ... Read More
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Quality Control for Dummies (0470069090) cover image
So you’ve been asked to lead a quality control initiative? Or maybe you’ve been assigned to a quality team. Perhaps you’re a CEO whose main concern is to make your company faster, more efficient, and less expensive. Whatever your role is, quality control is a critical concept in every industry and profession.

Quality Control For Dummies is the straightforward, easy guide to improving your company’s quality. It covers all of today’s available options ... Read More

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Raising Capital For Dummies (1118069579) cover image
While raising capital has never been easy, it has become a lot more difficult over the past few years. The dot-com debacle has made investors skittish, especially when it comes to financing early-stage start-ups. As a result, more and more entrepreneurs are being forced to compete harder and harder for a spot around the money well. At the end of the day, all most have to show for their efforts are tattered Rolodexes and battered egos. What they need ... Read More
Reading Financial Reports For Dummies, 3rd Edition (1118761936) cover image
Discover how to decipher financial reports

Especially relevant in today's world of corporate scandals and new accounting laws, the numbers in a financial report contain vitally important information about where a company has been and where it is going.

Packed with new and updated information, Reading Financial Reports For Dummies, 3rd Edition gives you a quick but clear introduction to financial reports–and how to decipher the information in them. ... Read More

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Records Management For Dummies (1118388089) cover image
Here's what you should know to manage data records efficiently

With proper electronic data management, your business can lower costs, improve efficiency, eliminate duplication, and be protected in the event of a lawsuit. This book provides an overview of records management solutions and implementation strategies in plain, non-technical English. Step-by-step instructions show you how to begin managing records and information and how to maintain the ... Read More

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Retail Business Kit For Dummies, 2nd Edition (0470293306) cover image
Whether you’re a novice or a seasoned retail entrepreneur, Retail Business Kit For Dummies shows you how to start and run your business in today’s retail marketplace—from your original dream and the day-to-day operation to establishing a connection with customers and increasing your sales, both on the Web and at a brick-and-mortar shop.

In this practical, how-to guide, retail expert Rick Segel shares his expertise and reveals what it takes to be successful ... Read More

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Robert's Rules For Dummies (0764575740) cover image
If you belong to any type of organization—from school board to garden club to bowling league to trade association—chances are this book can save you many boring meeting minutes. Robert’s Rules of Order Newly Revised is the current authoritative guide for properly conducting everything from sessions of the U.S. Senate or House of Representative to meetings of neighborhood associations. This friendly guide translates ... Read More
Robert's Rules For Dummies, 2nd Edition (1118294041) cover image
Discover why Robert's Rules "rule"

If you belong to any type of organization—from school board to garden club to bowling league to trade association—chances are this book can save you many boring meeting minutes. This friendly guide translates Robert's Rules of Order, the essential guide for conducting meetings of all types, into principles you can understand and apply the next time "Billy Bully" tries to dominate the discussion or ... Read More

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Running a Bed & Breakfast For Dummies (0470426829) cover image

All the tools you need to start and run a profitable B&B

Do you dream of owning a B&B? This friendly, practical guide shows you how to make your dream a reality, with expert advice on everything from writing a business plan and finding the right location to handling situations you will encounter as an innkeeper. You'll make your guests feel at home, keep your inn in tip-top shape, and ensure your long-term success! ... Read More

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Running a Food Truck For Dummies (111828738X) cover image
The easy way to drive your food truck business to success

A new generation of street food lovers are lining up at food trucks and food carts. Though the idea is a long-standing part of American and world culture, the street food industry has never enjoyed so much popularity or publicity. With lower start-up costs than traditional "store front" restaurants, food trucks offer a unique opportunity to entrepreneurs in a business climate where credit is ... Read More

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Running a Restaurant For Dummies, 2nd Edition (1118027922) cover image
The easy way to successfully run a profitable restaurant

Millions of Americans dream of owning and running their own restaurant — because they want to be their own boss, because their cooking always draws raves, or just because they love food. Running a Restaurant For Dummies covers every aspect of getting started for aspiring restaurateurs. From setting up a business plan and finding financing, to designing a menu and dining room, you'll find all ... Read More

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Running Great Meetings and Workshops For Dummies (1118770463) cover image
Run engaging, productive group sessions with practical guidance and expert advice

Running Great Workshops & Meetings For Dummiesdelivers the tools managers need to facilitate engaging and rewarding group sessions. Written by two highly experienced leadership and coaching consultants, this book provides practical, hands-on instruction that can help you turn your meetings and training sessions around. Boost productivity by engaging attendees from the ... Read More

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Sarbanes-Oxley For Dummies, 2nd Edition (1118052196) cover image
You may not believe that there’s a fun and easy way to comply with Sarbanes –Oxley, but once you have Sarbanes-Oxley For Dummies, Second Edition in front of you, you’re sure to change your mind. This friendly guide gets you quickly up to speed with the latest SOX legislation and shows you safe and effective ways to reduce compliance costs.

In plain English, this completely reliable handbook walks you through the new and revised SOX laws, introduces ... Read More

Selling Your Business For Dummies (0470381892) cover image
A hands-on tool for conducting the successful, profitable sale of a business

As business owners gray, trends have shown that they start thinking of cashing out. Selling Your Business For Dummies gives readers expert tips on every aspect of selling a business, from establishing a realistic value to putting their business on the market to closing the deal. It helps them create sound exit plans, find and qualify, find and qualify a buyer, conduct a sale ... Read More
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Service Management For Dummies (0470440589) cover image
A plain-English guide to managing IT from the customer's perspective ... Read More
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Six Sigma For Dummies, 2nd Edition (1118120353) cover image
The fast and easy way to understand and implement Six Sigma

The world's largest and most profitable companies—including the likes of GE, Bank of America, Honeywell, DuPont, Samsung, Starwood Hotels, Bechtel, and Motorola—have used Six Sigma to achieve breathtaking improvements in business performance, in everything from products to processes to complex systems and even in work environments. Over the past decade, over ... Read More

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Social Entrepreneurship For Dummies (0470538082) cover image
Discover how to bring social responsibility to your business

In today's business world, your bottom line isn't measured by your company's financial performance alone. Social Entrepreneurship For Dummies shows you how to implement social responsibility to your business plan in order to increase your bottom line.

This book helps any social entrepreneur gain the necessary skills needed to change the system and spread the solution, while providing explanations ... Read More

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Starting a Business For Dummies, 4th Edition (1118837347) cover image

Starting your own business is an exciting - and challenging - time.

This updated edition of the startup classic shows you how to build a business agile enough to take advantage of emerging trends and opportunities, and sturdy enough to weather any storm. Packed with real-life examples and links to hundreds of valuable resources, Starting a Business For Dummies, 4th Edition gives you what you need to make the leap from employee to successful entrepreneur ... Read More

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Starting an iPhone Application Business For Dummies (0470524529) cover image

How to create a profitable, sustainable business developing and marketing iPhone apps

iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively.

Starting an iPhone Application Business For Dummiesprovides clear, reliable business information to help developers and entrepreneurs create a profitable ... Read More

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