How to Divide Your Etsy Shop into Sections
Etsy enables you to organize your items by section. For example, if you sell different types of items — say, magnets, notebooks, and picture frames — you can use sections to organize your shop by item. Even if you don't sell different types of items — maybe you're all about knit caps — you can use sections to organize your goods by, say, yarn type, size, or price. You're allowed ten sections in all, as well as the default All Items section that's available in every shop.
To create a section, log in to your Etsy account and follow these steps:
Click the Your Account link along the top of any Etsy page.
The Your Account page opens.
Click the Info & Appearance link, under Shop Settings, on the left side of the page.
The Info & Appearance page opens, with the Info & Appearance tab displayed.
Click the Sections tab.
The Shop Sections page opens.
Click the Create New Section link and type a name for the new section in the field that appears.
The name can contain as many as 24 characters.
In addition to using your shop title and shop announcement, Google uses your section titles as keywords for search. Opt for section titles that double as likely keywords.
Click the Save button.
Etsy creates a section, using the name you typed.
To change the order in which sections appear, click the icon to the left of the section and drag it to the desired spot in the order.
To change a section's name, click its Edit link, type a new name for the section, and click the Save button. To delete a section, click the trash can icon next to it. Etsy prompts you to confirm the deletion; click OK. (Note that deleting a section doesn't delete the listings in that section.)
If you haven't created any shop listings yet, you can't view sections on your shop's main page. After you create a listing, however — and assign it to a section — that section gets listed along the left side of your Etsy shop page.