How to Create a Mom Blog with Curb Appeal - dummies

How to Create a Mom Blog with Curb Appeal

By Wendy Piersall, Heather B. Armstrong

Creating an appealing blog can be accomplished through the use of logos and themes (WordPress or Google Blogger). You might be the world’s most brilliant and engaging writer, but if your blog is difficult to navigate, ugly, and unprofessional-looking, you will (unfortunately) never have a chance to impress people with your wit and intelligence, because they won’t even get to the point of reading your content.

A frequently stated working rule of business is that you have 7 seconds to make a good first impression. In 7 seconds, or even 30 seconds for that matter, new visitors can’t get into the depths of your content to decide whether they like you and your blog.

Having a logo creates a level of credibility and professionalism that you can’t get with a generic name on a page. When launching new blogs, creating a company logo should be your very first step in establishing the blog’s brand.

If your blog is simply your own name, creating a logo isn’t as important as when your blog has a name of its own.

Creative and artistic bloggers may have this part pretty easy, but many of you may be in a panic right now wondering how you’ll pull this off. Hiring someone to design a logo for you can be an expensive investment that you may not be ready to make just yet. Thankfully, there are many free and low-cost alternatives to this. A search for logo makers turns up hundreds of options.

You don’t have to spend a fortune on a top-notch graphic designer. One of the best things about the blogging industry as a whole is that there are many ways to get a great-looking website that’s very affordable.

In this area WordPress has a definite advantage over using the free Google Blogger. Because most professional bloggers use WordPress, there are simply far more resources available for WordPress blogs. This is especially true when it comes to the availability of high-quality templates that you can get for free or for a very low cost.