Enhance Location-based Google Results for Your Business
After you have claimed your business on Google Places and updated all of your location-based content there, you may wish to consider the possibilities of Google AdWords Express. Google AdWords Express allows you to extend the capabilities of your Google Places account and make search results more meaningful and relevant to potential customers.
You can buy keywords that help to drive a user to your Google Places page, because the search results will appear on the map with a blue icon for your business, while all other pinpoint icons are red. The blue pin stands out in a sea of red ones.
In addition, the business listing for the business with Google AdWords Express (the blue pinpoint) appears near the top of the page in the area designated for paid advertising. You can display your address, phone number, and a one-line ad. Google AdWords Express ads appear on both web and mobile searches.
Google AdWords Express will cost you some money. Check out the pricing to see if this is a service you are willing to pay for.