Business Plans For Dummies
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When you’re putting together a business plan, divide the plan into these basic sections — which every quality business plan should have:

  • Executive summary

  • Company overview

  • Business environment

  • Company description

  • Company strategy

  • Financial review

  • Action plan

About This Article

This article is from the book:

About the book authors:

Paul Tiffany, PhD, is a professor at the Haas School of Business, UC Berkeley.

Steven D. Peterson, PhD, is the founder and Managing Partner of Strategic Play.

Nada Wagner, MBA, is one of the principals of Next Wave Marketing and a professor at The Business School, Humber ITAL.

Paul Tiffany, PhD, is a professor at the Haas School of Business, UC Berkeley.

Steven D. Peterson, PhD, is the founder and Managing Partner of Strategic Play.

Nada Wagner, MBA, is one of the principals of Next Wave Marketing and a professor at The Business School, Humber ITAL.

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