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Writing Business Bids and Proposals For Dummies  (1119174325) cover image

Writing Business Bids and Proposals For Dummies

ISBN: 978-1-119-17432-5
Paperback
432 pages
August 2016
US $22.99 Add to Cart

Introduction 1

Part 1: Understanding Proposal Development 7

CHAPTER 1: Introducing Bids and Proposals 9

CHAPTER 2: Understanding Different Types of Proposals 25

Part 2: Focusing on Your Customer 53

CHAPTER 3: Building Customer Relationships 55

CHAPTER 4: Giving Your Customers What They Ask For (And More) 77

CHAPTER 5: Sizing Up Your Competition 103

Part 3: Planning Your Approach 123

CHAPTER 6: Developing Your Proposal Process 125

CHAPTER 7: Setting Yourself Apart From Your Competitors 155

CHAPTER 8: Keeping Your Proposal on Track 169

Part 4: Creating Your Proposal 193

CHAPTER 9: Developing Your Proposal 195

CHAPTER 10: Applying the Principles of Good Writing: Structuring Your Argument 221

CHAPTER 11: Making Your Proposals Look Good 251

CHAPTER 12: Getting Your Proposal Out the Door 275

Part 5: Taking Your Proposal to the Next Level 297

CHAPTER 13: Using Tools and Templates to Accelerate Your Proposals 299

CHAPTER 14: Leading Proposal Teams Effectively 323

CHAPTER 15: Making Each Proposal Better than the Last 345

Part 6: The Part of Tens 363

CHAPTER 16: Ten Templates for Building Your Proposal 365

CHAPTER 17: Ten Common Misconceptions about Bids and Proposals 371

Appendix: Online Resources 379

Index 383

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