Social CRM For Dummies (1118242491) cover image

Social CRM For Dummies

ISBN: 978-1-118-24249-0
Paperback
360 pages
January 2013
This title is out-of-print and not currently available for purchase from this site.

Kyle Lacy is an authority on applying social and digital media in both large and small businesses. Stephanie Diamond is a former marketing director for AOL and founder of Digital Media Works, Inc. Jon Ferrara is the founder and CEO of a social CRM company, Nimble, and cofounded CRM solution GoldMine.