Social CRM For Dummies
ISBN: 978-1-118-24249-0
Paperback
360 pages
January 2013
US $24.99
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Other Available Formats: E-book
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Kyle Lacy is an authority on applying social and digital media in both large and small businesses. Stephanie Diamond is a former marketing director for AOL and founder of Digital Media Works, Inc. Jon Ferrara is the founder and CEO of a social CRM company, Nimble, and cofounded CRM solution GoldMine.
