Marketing For Dummies, 3rd Edition
ISBN: 978-0-470-50210-5
Paperback
384 pages
October 2009
US $21.99 Add to Cart
Alexander Hiam is the author of more than 20 popular books on business. Formerly a professor at the business school at the University of Massachusetts, Amherst, he has had many Fortune 500 firms and large U.S. government agencies as his clients.