Marketing For Dummies, 3rd Edition
ISBN: 978-0-470-50210-5
Paperback
384 pages
October 2009
US $21.99
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Description
Table of Contents
Author Information
Alexander Hiam is the author of more than 20 popular books on business. Formerly a professor at the business school at the University of Massachusetts, Amherst, he has had many Fortune 500 firms and large U.S. government agencies as his clients.

