Part I: The ABCs of ETFs 9

Chapter 1: The (Sort of Still) New Kid on the Block 11

Chapter 2: What the Heck Is an ETF, Anyway? 23

Chapter 3: Getting to Know the Players 45

Part II: Building the Stock (Equity) Side of Your Portfolio 69

Chapter 4: Risk Control, Diversification, and Some Other Things You Need to Know 71

Chapter 5: Large Growth: Muscular Money Makers 91

Chapter 6: Large Value: Counterintuitive Cash Cows 103

Chapter 7: Small Growth: Sweet Sounding Start-ups 111

Chapter 8: Small Value: Diminutive Dazzlers 121

Chapter 9: Going Global: ETFs without Borders 127

Chapter 10: Sector Investing: ETFs According to Industry 147

Chapter 11: Specialized Stock ETFs 165

Part III: Adding Bonds, REITs, and Other ETFs to Your Portfolio 183

Chapter 12: For Your Interest: The World of Bond ETFs 185

Chapter 13: Real Estate Investment Trusts (REITs): Becoming a Virtual Landlord 211

Chapter 14: All That Glitters: Gold, Silver, and Other Commodities 219

Chapter 15: Working Non-ETFs and Active ETFs into Your Investment Mix 235

Part IV: Putting It All Together 249

Chapter 16: Sample ETF Portfolio Menus 251

Chapter 17: Exercising Patience: The Key to Any Investment Success 271

Chapter 18: Exceptions to the Rule (Ain’t There Always)  285

Chapter 19: Using ETFs to Fund Your Golden Years 303

Part V: The Part of Tens 321

Chapter 20: Ten FAQs about ETFs 323

Chapter 21: Ten Mistakes Most Investors (Even Smart Ones) Make 329

Chapter 22: Ten Forecasts about the Future of ETFs and Personal Investing 333

Part VI: Appendixes 339

Appendix A: Great Web Resources to Help You Invest in ETFs 341

Appendix B: Glossary 347

Index 353