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Podcasting For Dummies (0471748986) cover image
Podcasting is like blogging out loud! It gives you a voice—one that can be heard worldwide on computers, iPods, or other MP3 players. You can podcast to boost your business, promote your passion, share your opinions, or just have fun. The point is to say what you want to say to those who want to hear it. With step-by-step explanations, screen shots, and tons of examples, this guide clues you in on recording, producing, and hosting your very own podcast ... Read More
Professional Blogging For Dummies (0470601795) cover image
Take your hobby to the next level and turn your blog into real income

Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions. Now imagine making money from that hobby! This practical, how-to guide shows you how you can get serious about using your blog and implement advertising, sponsorship, partnerships, and affiliate marketing options to turn your hobby into extra income, or even a full-time career. ... Read More

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Search Engine Optimization All-in-One For Dummies, 2nd Edition (1118024419) cover image
Ten minibooks cover all you need to know about search engine optimization

Search engine optimization (SEO) is an essential tool for getting a handle on web site promotional tactics and tools. With this complete reference, you'll explore issues not covered anywhere else, including international SEO, how to optimize servers for SEO, and much more. Ten separate books join forces to provide you with a comprehensive, straightforward guide to the benefits ... Read More

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Search Engine Optimization For Dummies, 5th Edition (1118336852) cover image
Increase your online ranking with this beginner guide to SEO!

Search engine optimization (SEO) is an integral part of getting a site to rank high in the various search engines in order to attract potential customers. With this new edition of a bestseller, you ll learn the ins and outs and best practices of successful SEO in order to make your website content more search-engine friendly so that it ranks higher among search engines and draws high-volume ... Read More

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Search Engine Optimization For Dummies, 3rd Edition (0470262702) cover image
Why do some sites pop to the top when you search? How do you make yours one of them? You create sites that make search engines happy — that’s what search engine optimization is all about. Search Engine Optimization For Dummies has been the leading resource on how to make that happen, and this third edition is completely updated to cover the newest changes, standards, tips, and tricks.

This handy guide shows you how to get more visitors by getting ... Read More

Search Engine Optimization For Dummies, 2nd Edition (0471979988) cover image
You have a cool Web site, and a really great product, service, or cause you want people to know about. But visitors aren’t beating down your cyber-door. What happened? The answer, most likely, is that you haven’t made your site irresistible to search engines.

Search engines have a great deal of control over the volume of traffic a Web site gets, because they put your site in front of people searching for your product or service. If you know the secrets ... Read More

Search Engine Optimization For Dummies (0764567586) cover image
“If we build it, they will come.”

Unfortunately, in the field of Web sites, that’s an unfulfilled dream. Having a Web site does not automatically guarantee having traffic, even if you register the site with appropriate search engines. Whether you’re an e-tailer who wants customers, a business that wants clients, or an organization that wants to get your message out, Search Engine Optimization For Dummies ... Read More

Second Life For Dummies (1118051963) cover image
You’ve heard all about Second Life. Maybe you’ve already jumped with both feet—and gotten stuck. Or maybe you’re a Second Life veteran who wants to build something or run a business. Fear not! Second Life For Dummies is hear to hold your hand, pat your back, and cheer you on through this new and enchanting reality.

Written by a pair of Second Life old timers, this easy-to-use, flip-and-find guide is packed with expert advice, seasoned insight, and ... Read More

Semantic Web For Dummies (0470396792) cover image
Semantic Web technology is already changing how we interact with data on the Web. By connecting random information on the Internet in new ways, Web 3.0, as it is sometimes called, represents an exciting online evolution.

Whether you’re a consumer doing research online, a business owner who wants to offer your customers the most useful Web site, or an IT manager eager to understand Semantic Web solutions, ... Read More

Skype For Dummies (0470048913) cover image
See how to use Skype for secure chats and connect SkypeOut and SkypeIN. Here's the fun and easy way (r) to understand all the hype about Skype and make this cool alternative communication system work for you! You'll get great advice about hardware, directions for downloading and installing Skype, ideas for using Skype in your business, and the lowdown on making Skype calls to people with old-fashioned phones. ... Read More
Social Collaboration For Dummies (111865854X) cover image

Realize the potential of social collaboration in business with this easy-to-understand guide

Social media have proven to be an engaging and addictive mode of communication and information gathering for users on a personal level. However, by applying that same philosophy, a corporate collaboration system that employs social technologies could potentially get employees more involved in running an efficient and effective business. This fun and friendly ... Read More

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Social CRM For Dummies (1118242491) cover image

Discover great ways to engage your customers through the social web

Social CRM is an evolving tool to help you engage your customers, interact with them, and develop deeper relationships. This handy guide teaches you how to make the most of it, whether your business is a small shop or a large corporation. In a friendly, easy-to-understand style, it explains how you can create new marketing communications and develop smart, applicable content that produces ... Read More

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Social Media Commerce For Dummies (1118297938) cover image
Capture customers and sales with social media commerce

Social media commerce is a booming industry. By using social networks in the context of e-commerce transactions, brands large and small are making their products more available and more convenient for customers. This one-of-a-kind guide introduces you to social media commerce and explains how you can use social media to provide better customer service, collect payments online, and build your customer ... Read More

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Social Media Design For Dummies (1118707818) cover image

Learn to design professional and effective social media profiles!

Whether you're trying to attract a new employer or get new fans to notice your brand, your social media profiles need to distinguish you from the masses. Packed with the secrets behind the hottest Facebook timelines, Twitter backgrounds, and LinkedIn profiles, this fun-but-straightforward guide shows you how to create eye-catching social media profiles with a professional, cohesive design ... Read More

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Social Media Engagement For Dummies (1118530195) cover image

Put "engage" front and center in your social media marketing engagement strategies!

When you focus on the engagement side of a social media marketing strategy, you'll build and grow relationships with followers and customers, craft content just for them, analyze how they're responding, and refocus and refresh your campaigns accordingly. This smart guide shows you how to do all that, and then some. From building trust to sparking conversation to using ... Read More

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Social Media Marketing All-in-One For Dummies (0470584688) cover image
Face Facebook, link up with LinkedIn, and tweet with Twitter using this all-in-one guide!

Marketing your business through social media isn't rocket science. Here's how to apply the marketing savvy you already have to the social media your prospects are using, helping you get and keep more customers, make more sales, and boost your bottom line. ... Read More

Social Media Marketing All-in-One For Dummies, 2nd Edition (1118215524) cover image
Learn the latest social media marketing techniques

Social media continues to evolve at breakneck speed, and the savvy marketer needs to keep up. This bestselling guide to social media marketing has been completely updated to cover the newest vehicles, including Groupon and Rue La La, location-based services like Foursquare, and new social networking sites like Google+ and Pinterest. Checklists, case studies, and examples will help you decide the best ... Read More

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Social Media Marketing eLearning Kit For Dummies (1118034708) cover image
Valuable kit teaches social media marketing to learners of all levels

If you want to master social media marketing, this valuable eLearning kit is just the ticket. This integrated course includes a full-color printed book and a Dummies interactive eLearning course on CD. You'll find a wealth of information and multiple ways to learn, including practice labs, videos, animation, numerous examples, and a host of Dummies hints and tips that make everything ... Read More

Social Media Marketing For Dummies Inkling Edition (WS100057) cover image

Marketing pros and entrepreneurs, this is your digital guide to all you need to know about social media marketing.  A complete learning package, this guide comes packed with integrated video, audio clips, and interactive images that provide a unique learning experience. Explore the many aspects of social media including reviewing sites, monitoring competitors, and fitting social media into your current marketing plan. Grasp how social media marketing ... Read More

Social Media Marketing Tips For Dummies App (WS100048) cover image

Still working on your social media savvy?

Social Media Marketing Tips For Dummies is here to help. This handy app is your on-the-go guide to getting started and getting results from your social media marketing efforts. From creating a personal brand and understanding the latest social media techniques to taking your Twitter account to the next level, figuring out what your Facebook fans want, and more, this app is just what you need to start connecting ... Read More

Social Media Metrics For Dummies (1118027752) cover image
Discover how to gauge your online success based on social media metrics

With so many social media monitoring and measurement tools available, it can be overwhelming to figure out which tool is right for you when it comes to calculating the success of your social media marketing efforts. This fun and friendly guide helps you determine which tool will serve you best for understanding your online audience. ... Read More

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Spotify For Dummies (1119952344) cover image
The ultimate beginner guide to the groundbreaking music service, Spotify!

Spotify is a free online streaming music platform that allows users to listen to songs on demand over the Internet--without having to buy or own the actual tracks. This fun and friendly guide walks you through how best to use this sweet-sounding service. Covering everything from using Spotify on selected mobile phones to creating and sharing your own playlists, ... Read More

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Squarespace 6 For Dummies (1118575385) cover image

Build your own blog, website, or portfolio with Squarespace

Squarespace lets you create visually rich web pages with any configuration of text, images, or blocks you wish, just by dragging and dropping. Even if you've been using earlier versions of Squarespace, the features in version 6 will amaze you - and bring you straight to this must-have guide for practical information! If you're a do-it-yourself website builder, get up to speed fast on all the ... Read More

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Squarespace For Dummies (1118181336) cover image
Discover how to build your own blog, website, or portfolio with Squarespace!

Squarespace is a fast-growing all-in-one solution for creating and maintaining a blog, website, or portfolio that allows you to drag and drop various site elements and manage your finished product on the free Squarespace iPhone application. In this fun and friendly 224-page ebook, Squarespace For Dummies helps you discover the variety of modules to choose from, including blogs ... Read More

Starting a Yahoo! Business For Dummies (0764588737) cover image
Turn browsers into buyers, boost traffic, and more

Build your store from scratch, or make the one you have more profitable

His online business has been paying his mortgage for years. Now Rob Snell is sharing his Yahoo! Store secrets for planning, building, and managing an online store that delivers the goods! Here's how to profit from keywords, handle credit-card payments, find out what's hot in other stores, maximize your marketing efforts, and much ... Read More

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