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Meeting & Event Planning For Dummies (0764538594) cover image
Expert advice on how to stage the perfect event every time

"A terrific resource of information for anyone in the event-planning business." --James Spellos, CMP, President, Meeting U.

Meeting & Event Planning For Dummies is a practical step-by-step guide to the strategies and techniques event-planning professionals use to bring people together. This comprehensive resource covers all the angles from the little details to the big picture to make sure your ... Read More
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Mergers and Acquisitions For Dummies (0470385561) cover image
The easy way to make smart business transactions

Are you a business owner, investor, venture capitalist, or member of a private equity firm looking to grow your business by getting involved in a merger with, or acquisition of, another company? Are you looking for a plain-English guide to how mergers and acquisitions can affect your investments? Look no further.

Mergers & Acquisitions For Dummies explains the entire process step by step from the different ... Read More

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Micro-Entrepreneurship For Dummies (1118521684) cover image
Tired of the 9-to-5 grind and want a way to earn or to supplement your income? Easy.

The media has named the growing trend toward micro-entrepreneurship "the Rise of the Creative Class," "the Gig Life," or "the freelance economy." All of those refer to the nearly 4 million workers who were self-employed this past year, and millions of others who currently supplement their income with freelance work. While the trend has been spotted before, there's ... Read More

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Microsoft Business Intelligence Tools for Excel Analysts (1118821521) cover image

Bridge the big data gap with Microsoft Business Intelligence Tools for Excel Analysts

The distinction between departmental reporting done by business analysts with Excel and the enterprise reporting done by IT departments with SQL Server and SharePoint tools is more blurry now than ever before. With the introduction of robust new features like PowerPivot and Power View, it is essential for business analysts to get up to speed with big data tools that ... Read More

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Mindfulness At Work Essentials For Dummies (0730319490) cover image
Manage stress and boost your productivity at work using mindfulness

Mindfulness at Work Essentials For Dummies explores the many benefits of utilising mindfulness techniques in the workplace, offering managers, HR professionals and businesspeople of all levels guidance on how mindfulness can help with the development of core business skills. You'll discover the key concepts of mindfulness and quickly grasp how its implementation in the workplace is ... Read More

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Mobile Marketing For Dummies (0470616687) cover image
Straightforward advice on building and launching a mobile marketing plan

Mobile communication is hot, and so is marketing on mobile devices. Mobile Marketing For Dummies provides a clear and easy path for creating, launching, and making the most of a mobile marketing program. Designed for marketing professionals and other business people who may have little experience with the medium, it explains mobile marketing and how to convert a traditional marketing ... Read More

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Mortgages For Dummies, 3rd Edition (0470379960) cover image
Need a mortgage but worried about the market? In Mortgages For Dummies, 3rd Edition, bestselling authors Eric Tyson and Ray Brown give you proven solutions for obtaining a mortgage, whether you want to buy your first home, refinance, or tap into your equity. You get the latest on sub-prime and adjustable-rate mortgages, finding the best lender, avoiding fiscal pitfalls and foreclosure, and much, much, more! ... Read More
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MSP For Dummies (1118746406) cover image

Programme management is the coordinated organisation and implementation of a portfolio of projects and activities that help your business achieve its strategic objectives. Good programme management is the key to managing transformational change and, in today’s business environment, the organisations that can transform themselves are more likely to succeed.

Managing Successful Programmes For Dummies is your plain-English guide to implementing and using ... Read More

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Mutual Funds For Dummies, 6th Edition (0470623217) cover image
Position your portfolio for growth with one of America's bestselling mutual fund books

Indicators are pointing to a rebound in mutual funds, and investors are returning! Newly revised and updated, Mutual Funds For Dummies, 6th Edition, provides you with expert insight on how to find the best-managed funds that match your financial goals. With straightforward advice and a plethora of specific up-to-date fund recommendations, personal finance expert ... Read More

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Negotiating Commercial Leases & Renewals For Dummies (1118477464) cover image
Negotiate commercial leases and renewals like a pro

Renting space for businesses and navigating a commercial lease can be a daunting task for those without expertise, as errors or oversights can cost thousands of dollars. Thankfully, Negotiating Commercial Leases & Renewals For Dummiestakes the mystery out of the commercial leasing process and offers expert tips and advice to help small business owners successfully negotiate their leases???without ... Read More

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Negotiating For Dummies, 2nd Edition (0470045221) cover image
People who can’t or won’t negotiate on their own behalf run the risk of paying too much, earning too little, and always feeling like they’re getting gypped. Negotiating For Dummies, Second, Edition offers tips and strategies to help you become a more comfortable and effective negotiator. And, it shows you negotiating can improve many of your everyday transactions—everything from buying a car to upping your salary. Find out how to: ... Read More
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Negotiating Skills In a Day For Dummies (1118491173) cover image
Get the know-how to successfully negotiate to get what you want—in a day!

Negotiation Skills In A Day For Dummies offers expert guidance on executing the essential skills of successfully and diplomatically negotiating for the outcomes you desire. ... Read More

Network Marketing For Dummies (0764552929) cover image
Network marketing has helped people all over the world achieve financial independence—and it can help you do the same. As a profession, network marketing invites all people, regardless of gender, experience, education, or financial status, to jump on board and build a satisfying and potentially lucrative business. If you want to improve your current financial situation and are ready to become your own boss, then networking marketing is the way to ... Read More
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Neuromarketing For Dummies (1118518586) cover image

Learn how to use neuromarketing and understand the science behind it 

Neuromarketing is a controversial new field where researchers study consumers' brain responses to advertising and media. Neuromarketing and the brain sciences behind it provide new ways to look at the age-old question: why do consumers buy? Neuromarketing For Dummies goes beyond the hype to explain the latest findings in this growing and often misunderstood field, and shows business ... Read More

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New Product Development For Dummies (0470117702) cover image
The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now.

Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of ... Read More

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Nonprofit Bookkeeping & Accounting For Dummies (0470432365) cover image

Your hands-on guide to keeping great records and keeping your nonprofit running smoothly

Need to get your nonprofit books in order? This practical guide has everything you need to know to operate your nonprofit according to generally accepted accounting principles (GAAP) — from documenting transactions and budgeting to filing taxes, preparing financial statements, and much more. You'll see how to stay organized, keep records, and be prepared for an ... Read More

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Nonprofit Kit For Dummies, 4th Edition (1118604172) cover image
Tips and techniques to help your nonprofit thrive

More so now than in years past, a significant number of nonprofit organizations have experienced a major decrease in funding and contributions. Nonprofit Kit for Dummies, 4th Edition caters to these organizations and shows you how your nonprofit can thrive and survive even in the most unpredictable and uncertain economic climate.

This new edition of Nonprofit Kit For Dummies ... Read More

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Numeracy Tests For Dummies (1119953189) cover image
The easy way to get practice and excel at numeracy tests

Whether you're looking for a new job, applying to certain university courses, or attempting to join the military, you're increasingly likely to face a numeracy test as part of the screening process. And the only way to prepare for a numeracy test is practise. Numeracy Tests For Dummies is an accessible one-stop guide to pass these test. Featuring expert advice, instruction, review, and plenty ... Read More

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Online Business All-In-One For Dummies (0470516461) cover image
Turn your business dreams into profitable reality with this straightforward guide to setting up and running an online business. It walks you step-by step through the entire process, from researching the market and designing your Web site, to marketing your product online and trading securely. Whether you’re starting out or looking to expand an existing business online, this up to- date book provides you with all the support and expert advice you need ... Read More
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Online Couponing In a Day For Dummies (1118383389) cover image
Coupon online like a pro and save big money with this 100-page e-book

On a budget and need help figuring out how to coupon online? This concise e-book will show you where to go online to find the best store and manufacturer coupons, how to combine them for the best deals, and how to stay organized. Get this bargain priced e-book with "beyond the book" extras including a video demonstration, checklist, and more. ... Read More

Online Share Investing For Dummies, Australian Edition (073140940X) cover image
Created especially for the Australian customer!

Take control of your investments using the latest online tools and resources

Confused by the dizzying array of investment information and opportunities available over the internet? Online Share Investing For Dummies, Australian Edition, guides you through the latest and most reliable online tools and resources -- helping you increase investment knowledge, analyse and select investments, and maximise financial ... Read More

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Operations Management For Dummies (1118551060) cover image
Score your highest in Operations Management

Operations management is an important skill for current and aspiring business leaders to develop and master. It deals with the design and management of products, processes, services, and supply chains. Operations management is a growing field and a required course for most undergraduate business majors and MBA candidates. Now, Operations Management For Dummie ... Read More

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Outsourcing For Dummies (0470226870) cover image
Think outsourcing may be the best way to enlarge your talent pool and increase your profits? Outsourcing For Dummies gives you hands-on, step-by-step guidance in implementing an effective and productive outsourcing program that reduces costs and improves your company’s capabilities.

This practical, plain-English guide helps you prepare your people and plan an effective sourcing strategy. You’ll find plenty of tips on negotiating with vendors, get ... Read More

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Paralegal Career For Dummies (0471799564) cover image
Apply important legal concepts and skills you need to succeed



Get educated, land a job, and start making money now!

Want a new career as a paralegal but don't know where to start? Relax! Paralegal Career For Dummies is the practical, hands-on guide to all the basics -- from getting certified to landing a job and getting ahead. Inside, you'll find all the tools you need to succeed, including a CD packed with sample memos, forms, letters, and more!

Discover ... Read More
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Patents, Copyrights & Trademarks For Dummies, 2nd Edition (0470339454) cover image
Useful tips and step-by-step guidance from filing to issue to license

Acquire and protect your share of this major business asset

Want to secure and exploit the intellectual property rights due you or your company? This easy-to-follow guide shows you how — helping you to evaluate your idea's commercial potential, conduct patent and trademark searches, document the invention process, license your IP rights, and comply with international laws. Plus, you ... Read More

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