Why Create Wireframes for Your Infographics?

By Justin Beegel, MBA, The Infographic World Team

A wireframe is nothing more than a visual representation of your infographic’s structure — actually a simple conceptual tool that can make your job as an infographic designer much easier. Like the outline of a term paper, the wireframe process will help provide structure to all the elements of your infographic.

This is where you map out the best way to combine your graphics, text, and data into a strong, coherent visual plan.

The wireframe can help you determine how various text and data points will be illustrated and will reveal a visual roadmap of sorts. Which data points are most important? Where will the reader’s eye be drawn first?

This process can reveal flaws with data or problems with the narrative. Will the infographic be top-heavy? Boring in the middle? Lacking an ending punch? Maybe your wireframe seems light on details, which is a clue that the graphic is light on substance and might need some more research.

A good wireframe also doesn’t give too much away; you don’t want to hamstring yourself or another designer by committing too heavily to a specific visual scheme.

If your infographic is being created for a client, the wireframe process is vital. Your client might want to have some approximation of the design before giving the green light to proceed with the project. And a good wireframe will help keep you from redoing work down the line.