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The first domain name you need to register is your own name, as in www.yourname.com. I recommend that you go to GoDaddy to determine whether your name is available, and then register it as your domain name. The site is an easy and cost-effective resource, currently charging only $8.95 a year for your domain name and a lineup of other complimentary services.
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Consider registering a number of additional domain names that all lead to your website through a function called URL forwarding, which redirects multiple web address to one site. You could have 100 URLs that forward to just one site. At $10.99 per year, cost shouldn't be a deterrent.
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In addition to your original domain name, you can create some names that describe your service area. For instance, you may want to register a domain name that features your hometown name followed by the words real estate or homes for sale, following these examples:
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www.anywhereusarealestate.com/
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www.anywhereusahomesforsale.com/
Or, you can put your own name in front of your hometown name, following this example:
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www.dirksellsbend.com/
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You can even register domain names that feature the names of specific real estate areas or neighborhoods in your market. For example, if you specialize in a hypothetical region called Perfectville, you may register:
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www.perfectvillehomesforsale.com/
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www.movetoperfectville.com/
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www.perfectvillesubdivision.com/
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When online real estate shoppers enter the name of your hometown or the name of a special neighborhood in your hometown, chances are good that one of your domain names will appear in their search results.