Web Site Development

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How to Choose the Right Web Host for Your Site

After you determine your site needs from the server, it’s time to choose a web-hosting service. Like any industry, you’ll encounter varying degrees of competency and customer service, so take the time [more…]

How to Storyboard with Wireframes, Designs, Site Maps, and Flowcharts

Storyboarding generally refers to the process of drawing rough sketches and diagramming navigation between those pages. The combination of rough sketches of pages [more…]

What Are the Constraints of Web Page Design?

You need to be able to identify the constraints involved in designing a website before diving into the few basic principles in page design that are common to most effective sites. The most fundamental [more…]

How to Design Websites within the 960 Grid

One useful angle from which to carve into the challenge of designing web pages it to start with why web pages are 960 px wide. But are they? No, not all of them. But there are powerful compelling reasons [more…]

How to Design Web Pages in Columns

Because similar page designs (such as a three-column design) hold different amounts of content, when you are designing web pages, you have to plan for where the extra content will go if it doesn’t fit [more…]

How to Develop a Navigation Structure

A navigation structure is key to planning a website. A navigation structure involves a bit higher level of abstraction than just sketching pages. A navigation flowchart [more…]

Design Globally Unified or Asymmetrical Web Pages That Look Good

Web design theory, and the larger body of graphic design, is a complex and evolving art. Following are a few related — and sometimes contradictory — rules of well-designed sites: [more…]

How to Find Colors for Your Website's Color Scheme

The most basic rule of color schemes for websites is that you have to work with a constrained, small number of colors. Otherwise, your site will simply present a messy cacophony of color. [more…]

Print Color versus Website Color Schemes

In print, colors are created with colored ink by mixing cyan, magenta, yellow, and black (CMYK). On the web, though, colors are generated by mixing red, green, and blue pixels [more…]

How to Define Goals Before Designing a Website

Developing a professional-grade website is a big undertaking; its complexities are not to be taken lightly. With so many moving parts, people to wrangle, and steps involved ,you have to approach the madness [more…]

The First Steps of Website Design

When you buy or receive toys labeled “some assembly required,” you know you’re in for a brain-twisting treat. The design phase of a website is your chance to write the instruction manual for the team before [more…]

The Development Phase of Web Design

In the Development phase of web design, all video, audio, Flash animation, and graphics are prepared for the web: They’re compressed to speed up their travel across the web, saved in a web-friendly format [more…]

The Deployment of a Website Design

Just because the web is a flexible publishing medium, don’t be tempted to throw the site online and just fix any problems after it’s live to the public. Users [more…]

Web Design: How to Create a Sitemap

The outline you create for your website directly translates into your sitemap. The sitemap helps you visualize the structure of a website — its information architecture [more…]

Web Design: The Basics of Wireframing

A wireframe is a diagram view of a website page that uses simple shapes and text elements to show page structure, content, and navigation. You can use a program such as Illustrator or InDesign to build [more…]

Web Design: How to Create Clickable Wireframes

Early in the process of building a website, clients need to understand how the site is organized. Wireframes (detailed black-and-white drawings of each major web page) show what goes on the page, how the [more…]

Web Marketing: How to Find “Dead” Pages

As a web marketer, finding “dead” pages will help keep your site running properly. Your site may have pages search engines never seem to find. Those pages may be buried deep in your site navigation, or [more…]

What to Do If Your Web Marketing Numbers Fall

In web marketing, you will experience flux and, at times, your numbers may fall. Relax! Okay, that may be impossible. But, if you see your organic search traffic and rankings start to plunge, consider [more…]

Web Marketing: How to Find an SEO Professional

A good SEO professional is someone you work with for months or years. She can advise you in web marketing strategy and help you make long-term improvements to your website. And she is also aware of your [more…]

Testing Methodology for Redesigning a Website

When you're building a new website or redesigning a website, you'll want to take the time to standardize your testing methodology. By standardizing on one testing methodology, you have a more accurate [more…]

Web Design: Color, Type and Graphic Elements

To create an effective website, you have to follow basic design principles for blending color, type, and graphics. You must also use your webpage space efficiently to achieve a layout that’s not too crowded [more…]

Use Grid System Layouts on Your Website

To help you lay out your website, set up a grid that you can use to align graphics, text, and HTML elements. A grid can be anything you like — a three-column layout, two horizontal sections, or a page [more…]

Establish Visual Priority on Your Website

If you're designing a new website for a client, this client may be so close to the subject matter that he can't decide which things are the most important on a website. Their inclination is to make everything [more…]

How to Use White Space in Your Web Design

Web pages that have tons of stuff packed into every nook and cranny make the page difficult to read and don’t give the eye a chance to rest. When building a web-page layout, always plan for some open space [more…]

Web Design: How to Establish a Design Style

After the design for a website is approved, it’s a good idea to establish a visual style guide that governs the color palette, font usage, and graphical treatments. Developing a style guide first — or [more…]

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