Social Media Metrics

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How to Use Klout Apps for the Android

To search for Android apps, open the Google Play store on your device and type Klout into the search bar. Tap an app to read its description and reviews. After you find the app you want to install, tap [more…]

How to Download the Klout App for Apple Devices

Before you download the Klout app for your Apple device, you need to sign up for a Klout account. Then you can download and sign in to the app. Search for the Klout app by opening the App Store on your [more…]

How to Use Klout App Features on Apple Devices

The Klout mobile experience is more limited than the full website. However, many features are still available with the mobile app, including giving +K to fellow influencers, checking your Klout Score, [more…]

What You Can Do with Your Apple Mobile Klout Profile

Next to the Notifications button at the bottom of the screen on your Apple device, you see a Klout Profile icon. Tapping this button takes you to your personal Profile screen. [more…]

How to Find Influencers for Your Brand on Klout

After your brand’s social media accounts are connected to Klout, you can begin to search for influencers you wish to connect with. You can search by name, Klout Score, or topic of influence, depending [more…]

How to Search Klout Influencers for Your Brand by Topic

If you’re looking to connect with influencers based on a specific topic of influence, you can do so by using Klout’s Search feature. Take this a step further and curate a Klout list of these influencers [more…]

10 Klout Brands to Watch

Some brands with good Klout scores are simply connecting recreationally, while others are brands with full-on social media strategies and departments dedicated to serving their customers through their [more…]

Basics of Paid Discovery Advertisements on StumbleUpon

StumbleUpon is a great platform for driving free traffic back to your website over time, but what if you need to gain traction quickly? If you have the time to build your network on StumbleUpon and share [more…]

How to Use Social Media Elements of StumbleUpon with Paid Discovery

The beauty of Paid Discovery on StumbleUpon is that your promoted content has social elements as a foundation. Not only are you reaching a defined audience, but your content's reach is also amplified through [more…]

The Value of Visual Social Marketing Infographics

Infographics are popular with marketers because of not only their appeal as visual social media content but also their ability to provide a lot of different types of value to an online marketing strategy [more…]

How Visual Social Marketing Infographics Translate to Content for Social Networks

Infographics make for appealing visual social marketing content on social networks because people enjoy liking, sharing, and commenting on them. Because infographics provide quick ways for people to access [more…]

Basic Benefits of SlideShare Usage for Visual Social Marketing

SlideShare is a site you want to consider utilizing for your visual social marketing campaign. SlideShare is a large and quickly growing social network, has more than 60 million monthly visitors and 159 [more…]

How Visual Social Marketing Infographics Increase Sales

Visual social marketing infographics can drive sales for a business in a few different ways, though it isn't always easy. Unmetric, a social media benchmarking company, created an infographic to generate [more…]

How to Use Pinterest Website Analytics for Visual Social Marketing

If you have verified your website with Pinterest, you can access analytics for your site’s visual social marketing. You can see analytics for your own website only if you have verified it; you can't see [more…]