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Add a Facebook Like Button to Your Mobile Site
In the summer of 2010, Facebookannounced that it had more than 150 million mobile users. At about the same time, surveys showed that the most popular use of the mobile web on iPhones, after checking e-mail [more…]
How to Use the Facebook Comments Plug-in on Your Business's Website
The Facebook Comments plug-in allows you to add an interactive posting and discussion feature to specific pages on your website. The most popular way that this plug-in is used is to allow users to add [more…]
Create a Winning Facebook Marketing Strategy for Your Business
One of the greatest advantages of Facebook marketing is the ability to engage one-on-one with your ideal clients. By asking questions, encouraging conversations, and creating personal engagement with your [more…]
How to Determine What Kind of Business Facebook Page to Start
Facebook offers six types of Facebook Pages so that you can choose the one that best fits with your product, service, brand, or business marketing needs. When you go to [more…]
How to Create Your Business’s Facebook Page
A business Page provides wonderful opportunities for marketing and promoting your business. Are you ready? Before you attempt to create your business Page, first read through these steps and then follow [more…]
How to Customize Your Business’s Facebook Page
After you have created your business’s Facebook Page, Facebook takes you through a three-step process to fill in and open your Page to the public: [more…]
How to Share Your Business's Facebook Page
At the top of your Page, next to the Edit Page button, is another button called Building Your Audience. The third link below Building Your Audience is Sharing Your Page. This particular process looks the [more…]
How to Create a Facebook Group Related to Your Business
A group Page isn’t officially a business-type Page, but can be good for your Facebook marketing campaign. A group Page can supplement a business’s Page, however. You have three options when it comes to [more…]
How to Create a Facebook Places Page for Your Business
Once you understand how a consumer interacts with Facebook Places, you will want to set up your own Places Page for your business so your customers can tell all their Friends that they’re at your location [more…]
How to Claim a Facebook Places Page for Your Business
If you have a bricks-and-mortar store, you need to claim your Places Page as it shows up in mobile Facebook. Then you have the opportunity to merge your Places information with your official business Page [more…]
How to Create a Facebook Deal Associated with Your Business
Facebook check-in deals is a location-based rewards service that offers special discounts and giveaways to visitors of physical locations who check in using Facebook Places. Using check-in deals is a terrific [more…]
How to Install the Facebook Like Button on Your Business's Website
The Like link is generated automatically for you in Facebook posts, comments, and ads, and on your Facebook business Page. You can place the Like button [more…]
How to Create a Personal Profile on Facebook
A personal Profile on Facebook is easy to open. If you don’t already have a personal Profile set up on Facebook and you want to engage and develop social connections for your business, run [more…]
How to Activate the Subscribe Button on a Facebook Personal Profile
There are some good marketing reasons to have a personal Profile with the Subscribe button activated. If you already have a large number of Facebook Friends who are more like potential customers or clients [more…]
Privacy Settings for Your Facebook Marketing Page
After you set up your Facebook Profile, you have several privacy options to choose among to determine just how much or how little of your Facebook self you want to share. These options become even more [more…]
How to Define the Ideal Audience Your Facebook Marketing
Facebook has more than a billion active users, so more likely than not, your brand will find an audience on Facebook. The key here is finding out where they are and what they do while they’re inside this [more…]
How to Use Facebook Search to Find Your Marketing Audience
A great tool you can use to locate your ideal audience on Facebook is Facebook Search. This tool allows you to enter keywords in a search field, and the people, groups, and Pages that are using your keyword [more…]
How to Filter Facebook Search Results to Focus Your Marketing Campaign
After you complete your Facebook search inquiry, you may be thinking, “Great! Now what do I do with this info?” Here are strategies for filtering that info to use in going after your ideal audience on [more…]
How to Use Facebook Ads Platform to Find Your Target Market on Facebook
Even if you don’t plan to use Facebook Ads as part of your overall Facebook marketing plan, you can still benefit from the Facebook Ads platform to find out to what degree your target audience is on Facebook [more…]
How to Develop the Core Goals of Your Facebook Marketing Plan
With Facebook growing by the minute, there’s no question that it must be a part of your marketing mix. To set up your Facebook marketing foundation, however, it’s essential to create a Facebook marketing [more…]
How to Engage Your Facebook Fans in Conversation
One of the best ways to market with Facebook is to look at the dialogue and conversations that occur on your page. Look for trends in consumer feedback and take a step back to see what your fans are talking [more…]
How to Improve Your Facebook Marketing Page
Take some time and examine your Facebook marketing page. There are some ways to improve your marketing strategy. Focus on your target audience and you will improve your Facebook page and your success! [more…]
How to Apply Traditional Marketing Strategies to a Facebook Campaign
There are a number of tried and true marketing strategies that have been around long before Facebook or other social media outlets. Here are a few that relate directly to your Facebook marketing campaign [more…]
How to Operationalize Your Facebook Marketing Strategy
Once you have created a Facebook marketing strategy, you have to decide who’s going to run it. You have multiple options to consider for your social media management and support. [more…]
How to Add Admins to Your Facebook Marketing Page
To add an admin to your Facebook Page, you have to be an admin manager of your Page. Only admin managers can add other admins. Here’s how you do it: [more…]
