Social Media Engagement For Dummies Extras

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Best Practices of Building Trust and Driving Interaction

Here are six best practices for building trust and driving interaction through social media. Whether you're trying to build a following on Twitter or driving publicity for your business on Facebook, here [more…]

How to Add a Mailchimp E-mail App to a Facebook Page

Mailchimp is an e-mail marketing app that you can use to design newsletter or other marketing materials that connect others to your social networking sites. [more…]

How to Start a Google Hangout

Google Hangouts is Google’s video conferencing tool that allows up to 10 people to participate by video. Google Hangouts on Air are the live broadcast version that automatically records and archives a [more…]

How to Add Annotations to a YouTube Video

When you post videos to YouTube, you can make them work for you by adding annotations that speak directly to your audience. You can suggest viewers subscribe to your YouTube channel or use an annotation [more…]

Ten Niche Networks for Social Media Engagement

Niche social networks often focus on few features, offering a different way of doing something already offered by other networks or, in some cases, offering something completely different. [more…]

Social Media Engagement For Dummies Cheat Sheet

Just the thought of social media engagement (SME) can set your head spinning — you have many platforms, many tools, and many ways to monitor your success each and every day. But beneath it all, social [more…]