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Using Targeting Filters in Facebook Advertising
Ensure that your Facebook ad is being shown to the right target audience. Facebook Advertising offers a variety of targeting filters you can use to make sure that only the people who match your criteria [more…]
Words to Know for Creating Facebook Advertisements
Facebook Advertising has its own set of terms and language, some of which may seem familiar to you but could carry another meaning. Here are the most commonly used — and most helpful — terms in Facebook [more…]
Important Facebook Advertising Resources
When you create a Facebook Ads campaign, it's important to know the range of possibilities and rules. Designing your Facebook Advertising campaign is easier when you turn to the resources on the following [more…]
Facebook Advertising For Dummies Cheat Sheet
When you use Facebook Advertising, you can target a precise audience for your ad from an audience of up to 500 million members. Facebook Ads enable you to start and stop ad campaigns on your schedule, [more…]
How to Create a Facebook Ad for Your Business
Creating your ad in Facebook is quick and easy. Whether you create a text or display (text and image) ad, or build in social actions, such as a fan request, get your ad up and running in Facebook. [more…]
How to Use Facebook Ads for Your Business Marketing Campaign
Facebook’s advertising strategy can become an important part of your business marketing campaign. The self-service option for placing ads on Facebook offers many targeting options, such as being able to [more…]
How to Promote Your Etsy Shop on Facebook
With more than a half-billion members, Facebook is a great place to promote your Etsy shop. In fact, Facebook supports a special Etsy app, called My Etsy, for just that purpose. When you install My Etsy [more…]
How to Create a Facebook Page for Your Business
A Facebook Page isn’t equivalent to an account. Creating a Facebook Page can work for if you have a small consulting business, are fundraising for a local organization, are a politician, or are a member [more…]
How to Change Your Facebook Page Settings
As the creator (and therefore Admin) of your Facebook Page, you have a lot of control over how people see and interact with your Page, as well as the ability to designate additional Admins. You control [more…]
Promoting Your Business with a Facebook Page
Businesses and groups use Facebook Pages to spread the word about their product or cause. After you set up your Facebook Page, click the Wall tab from the left side menu of your Page. This should look [more…]
How to See and Analyze Your Facebook Page Statistics
Facebook offers you statistics so you can see how your audience is responding to your Facebook Page. Within 48 hours of publishing your Facebook Page, you start to see exactly how people are engaging with [more…]
