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Facebook - Creating Ads

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Using Targeting Filters in Facebook Advertising

Ensure that your Facebook ad is being shown to the right target audience. Facebook Advertising offers a variety of targeting filters you can use to make sure that only the people who match your criteria [more…]

Words to Know for Creating Facebook Advertisements

Facebook Advertising has its own set of terms and language, some of which may seem familiar to you but could carry another meaning. Here are the most commonly used — and most helpful — terms in Facebook [more…]

Important Facebook Advertising Resources

When you create a Facebook Ads campaign, it's important to know the range of possibilities and rules. Designing your Facebook Advertising campaign is easier when you turn to the resources on the following [more…]

Facebook Advertising For Dummies Cheat Sheet

When you use Facebook Advertising, you can target a precise audience for your ad from an audience of up to 500 million members. Facebook Ads enable you to start and stop ad campaigns on your schedule, [more…]

How to Use Facebook Ads for Your Business Marketing Campaign

Facebook’s advertising strategy can become an important part of your business marketing campaign. The self-service option for placing ads on Facebook offers many targeting options, such as being able to [more…]

How to Change Your Facebook Page Settings

As the creator (and therefore Admin) of your Facebook Page, you have a lot of control over how people see and interact with your Page, as well as the ability to designate additional Admins. You control [more…]

How to Create a Facebook Page for Your Business

A Facebook Page isn’t equivalent to an account. Rather, it’s an entity on Facebook that can be managed by many people with their own distinct accounts. Before you get started, read the [more…]

How to Promote Your Business with Your Facebook Page

After completing the previously described steps, you’ll be looking at a fairly empty Page Timeline. If the idea of filling it up with posts gets your blood pumping, read on. If you need to take a break [more…]

Understanding Facebook Pages

You can do many of the same things with Facebook Pages that you can do with friends — write on their Timelines, tag them in status updates, and so on. The main difference is that instead of friending Pages [more…]

Find Out Who Is Using Your Facebook Page

Forty-eight hours after creating your Official Facebook Page, you start to see exactly how people are engaging with it. From the Admin Panel, look for the graph at the bottom, and next to Insights, click [more…]

How to Manage Permissions for Your Facebook Page

The Manage Permissions section controls who can see your Facebook Page and how they can interact with it. This is an important tool to create an active and safe environment so your business can flourish [more…]

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